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---Social media has completely shifted the sales and marketing
landscape and how business gets done. Corporate environments often
thrive on an intense "eat-what-you-kill" approach. ---The inclusive
community-driven nature of social media is sending traditional
sales sharks, and their shark tanks, the way of the dinosaur.
---This book is designed for those looking for effective ways to
engage with their clients and community via social media networks.
Shelley Roth, a recovering sales shark turned social media
consultant, shares her discovery of how social media's demand to be
transparent opens doors to creating new abundance in business and
in life. Discover 7 important secrets from a recovering sales shark
that can help you be happier and more successful Know the
difference between the qualities and behaviors of a sales shark vs.
a relationship builder Be inspired with the real-life stories of
sales sharks who left the shark tank to follow their dreams and
live their purpose This book is for you if: You question whether
the sales and corporate strategies you learned are outdated You are
a different person at home with family and friends compared to who
you are at work The sales and business tactics you have used
successfully before aren't working anymore You manage someone in
sales and want to provide new ideas for success
Social media marketing emerged - almost overnight - as an
accessible, affordable way to grow businesses. The questions are no
longer whether or when to use social media for marketing, but how
to use it and use it well. Yet social media presents real
challenges; it masks the ability to see body language and other
important communication cues. How can you ensure you are "being
real" online? If you're not, you'll struggle to have meaningful
engagement and to build relationships that drive businesses growth.
And how can you tell if others are "being real?" Social Media is
full of wolves in sheep's clothing. We've all met some online and
this was a key motivator in the writing of this book on using
social media for relationship marketing. "Get Real, People How to
Use Social Media for Real-ationship Marketing(c)" shows you how
'being real' is the key to marketing with social media and to
creating a more enjoyable and authentic life. Whether you're a
business owner, team leader, marketing professional, recovering
sales shark, public relations firm, non-profit, or just someone
communicating through social media marketing that wants to know
"what now?" you'll benefit from this book. You'll learn how to:
Grow your business with REAL-ationship(c), social media marketing
Use social media to build businesses with longer-lasting, more
meaningful engagement, communities & relationships Know what
your digital body language communicates about you & how you're
perceived & interpreted Create an online marketing presence
that attracts people you want to work with & who want to work
with you Profit from the currencies of accountability, trust &
being your real self Stop the time wasting, joy sapping
self-sabotage of "being" someone you're not, both in business &
in life Use the "Give to Grow" philosophy for marketing your
business via social media Build thriving businesses through
awareness of how you market, sell & produce results Whether you
are a small business just getting started or an established firm,
this book will assist you in using social media to energize your
business and discover why building community and engaging with your
customers is crucial to business success. It's all about
relationship marketing and social media is making it hap
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