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Auto racing legend Roger Penske began as a successful sportscar
driver before transitioning to owning a race team and opening a car
dealership. Within eight years, Team Penske won the Indianapolis
500. Today, the team boasts more than 580 victories, including an
unparalleled 18 Indianapolis 500 wins and two at the Daytona 500.
Penske's efforts on the track have been intertwined with his
business ventures. Penske Corporation, with $32 billion in
revenues, includes Penske truck leasing and rentals, retail
automotive centers and logistics. In 2019, he bought the
Indianapolis Motor Speedway and related assets, including IndyCar,
and led both through the coronavirus pandemic, when racing
continued with no fans in the stands. This book chronicles more
than 50 years of Roger Penske's racing history, with an overview of
his business career, including the turnaround of Detroit Diesel.
The world of Champ Car auto racing had changed. As cars became more
sophisticated, the cost of supporting a team had skyrocketed,
making things difficult for team owners. In an effort to increase
purses paid by racing promoters and win lucrative television
contracts, a group of owners formed Championship Auto Racing Teams
(CART) in 1978. Soon after, CART split from its sanctioning body,
the United States Auto Club (USAC). Though champ cars ran on
numerous tracks, the Indianapolis 500 was the payday that supported
most teams through the season. From the beginning, CART had most of
the successful teams and popular drivers, and they focused on
driving a wedge between the track owners and the USAC. Over the
next 30 years, the tension between CART and USAC ebbed and flowed
until all parties realized that reunification was needed for the
sake of the sport. This book details the fight over control of
Champ Car racing before reunification in 2008.
Among the engineers fueling the rapid rise of the automotive
industry at the dawn of the 20th century was James Allison, a
Fountain pen maker who joined with Carl G. Fisher in 1904 to found
Prest-O-Lite, an early manufacturer of automotive headlights. This
biography tracks Allison's involvement in the Indianapolis 500,
which he cofounded with Fisher and two others, as well as his
machine shop's construction of the Liberty engine, the first
mass-produced aircraft engine, and also the V1710, the workhorse of
World War II military aircraft. Through his unique ingenuity and
perseverance, Allison created a legacy that still resonates today
at the Indianapolis 500, Rolls-Royce, and Allison Transmission.
In 1893, Indianapolis carriage maker Charles Black created a
rudimentary car - perhaps the first designed and built in America.
Within 15 years, Indianapolis was a major automobile industry
center rivaling Detroit, and known for quality manufacturing and
innovation - the aluminum engine, disc brakes, aerodynamics, super
chargers, and the rear view mirror were first developed there. When
the Indianapolis Motor Speedway opened in 1909, the hometown
manufacturers dominated the track - Marmon, Stutz and Duesenberg.
The author covers their histories, along with less well known
contributors to the industry, including National, American,
Premier, Marion, Cole, Empire, Lafayette, Knight-Lyons and Hassler.
Almost unknown when in 1945 he purchased the Indianapolis Motor
Speedway and its famous race, the Indianapolis 500, Tony Hulman
soon became a household name in auto racing circles. He is credited
with not only saving the Indianapolis Motor Speedway - shuttered
during World War II - from becoming a residential housing
development but also with re-invigorating auto racing in the United
States. Until his purchase of the Speedway, Hulman had not been
involved in auto racing; he was the CEO of Hulman & Company, a
wholesale grocer. An astute businessman, Hulman made Clabber Girl
Baking Powder a national brand. With the rise of the chain grocery
stores, such as Kroger, the wholesale grocery industry was slowly
consolidating. Hulman successfully led the reorientation of the
family fortunes to include a range of businesses including a beer
company, a Coca-Cola franchise, a broadcast empire and real estate
and gas companies. The book traces the rise of Hulman & Company
from a small wholesale grocer in Terre Haute to a dominant regional
business, the Indianapolis Motor Speedway and Indianapolis 500
races during Hulman's tenure and his other major investments as
well as his philanthropy, particularly to higher education in Terre
Haute.
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