|
Showing 1 - 4 of
4 matches in All Departments
Word-of-Mouth in Contemporary Hollywood provides a unique insight
into the potential for online communication to enable audiences to
exert a greater impact on film industrial practices than ever
before. In an overarching analysis of contemporary Hollywood film
financing, marketing, distribution, and exhibition practices, Simon
Hewitt recontextualises word-of-mouth in light of social media and
examines the growing impact of audience participation. Using a
‘Bourdieuconomic’ approach, he applies qualitative research
methods to better understand the contemporary Hollywood film
audience, the contemporary Hollywood film industry, and the
mechanisms that connect the two. The book explores new film
financing mechanisms that incorporate fans into the packages used
to secure production funds. It assesses the role of ‘Grassroots
Intermediaries’ in contemporary film marketing campaigns. It
critiques ‘democratic’ crowdsourced methods of film
distribution, and finally, it considers the possible future of
Hollywood film exhibition. By helping to bridge the gap between the
gift economy and commodity culture, this book will appeal to
students and scholars of media industry studies, media finance and
economics, fan and audience studies, film studies, film history,
and media marketing.
This book is the first treatment at length of negative, or
apophatic, theology within the analytic tradition. Apophatic
theology holds that there is a significant sense in which we cannot
say what God is. Important negative theological elements are
present in a host of Christian thinkers, from Gregory of Nyssa to
Aquinas, and yet apophaticism is neglected in philosophical
theology as practiced within the analytic tradition. By contrast,
Hewitt shows how apophatic theology is integral to how Christians
have thought about God, and how it can be defended against standard
attacks in the philosophical literature. Hewitt diagnoses the
unease with apophaticism amongst contempory philosophical
theologicans as rooted in a certain picture of how language
functions, here called referentialism. Arguing that this picture is
not compulsory, an account of language which sits more comfortably
with negative theology (originating from work of later
Wittgenstein) is invoked, and applied to key themes in
philosophical theology including divine personhood, the Trinity,
the Incarnation and the afterlife.
This book is the first treatment at length of negative, or
apophatic, theology within the analytic tradition. Apophatic
theology holds that there is a significant sense in which we cannot
say what God is. Important negative theological elements are
present in a host of Christian thinkers, from Gregory of Nyssa to
Aquinas, and yet apophaticism is neglected in philosophical
theology as practiced within the analytic tradition. By contrast,
Hewitt shows how apophatic theology is integral to how Christians
have thought about God, and how it can be defended against standard
attacks in the philosophical literature. Hewitt diagnoses the
unease with apophaticism amongst contempory philosophical
theologicans as rooted in a certain picture of how language
functions, here called referentialism. Arguing that this picture is
not compulsory, an account of language which sits more comfortably
with negative theology (originating from work of later
Wittgenstein) is invoked, and applied to key themes in
philosophical theology including divine personhood, the Trinity,
the Incarnation and the afterlife.
|
|