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For courses in technical communication, technical writing, business
communication, and business writing. Technical Communication:
Process and Product, 8e by Sharon J. Gerson and Steven M. Gerson,
provides a proven, complete methodology that emphasizes the writing
process and shows how it applies to both oral and written
communication. With an emphasis on real people and their technical
communication, it provides complete coverage of communication
channels, ethics, and technological advances. This edition includes
information on dispersed teams, collaboration tools, listening
skills, and social networking. Using before/after documents,
authentic writing samples and skill-building assignments, the book
provides a balance of how-to instruction with real-world modeling
to address the needs of an evolving workplace.
For courses in Technical Communication. This version of Technical
Communication: Process and Product has been updated to reflect the
8th Edition of the MLA Handbook (April 2016)* A focus on oral and
written correspondence in all fields Technical Communication:
Process and Product shows students how to produce all forms of
written and oral technical communication with easy-to-follow
instructions. Interesting scenarios and examples featuring real
people on the job make the text relatable to students of all
majors. The Ninth Edition builds upon the authors' proven
methodology, emphasizes the writing process, and shows students how
it applies to both written and oral communication. By showcasing
real employees in communication scenarios across a wide range of
disciplines - from engineering, to consulting, banking,
construction, and biotechnology - the authors showcase the
importance of strong communication skills within every field. * The
8th Edition introduces sweeping changes to the philosophy and
details of MLA works cited entries. Responding to the "increasing
mobility of texts," MLA now encourages writers to focus on the
process of crafting the citation, beginning with the same questions
for any source. These changes, then, align with current best
practices in the teaching of writing which privilege inquiry and
critical thinking over rote recall and rule-following.
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