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Technical Communication - Pearson New International Edition (Paperback, 8th edition): Sharon Gerson, Steven Gerson Technical Communication - Pearson New International Edition (Paperback, 8th edition)
Sharon Gerson, Steven Gerson
R1,987 Discovery Miles 19 870 Ships in 12 - 17 working days

For courses in technical communication, technical writing, business communication, and business writing. Technical Communication: Process and Product, 8e by Sharon J. Gerson and Steven M. Gerson, provides a proven, complete methodology that emphasizes the writing process and shows how it applies to both oral and written communication. With an emphasis on real people and their technical communication, it provides complete coverage of communication channels, ethics, and technological advances. This edition includes information on dispersed teams, collaboration tools, listening skills, and social networking. Using before/after documents, authentic writing samples and skill-building assignments, the book provides a balance of how-to instruction with real-world modeling to address the needs of an evolving workplace.

Technical Communication - Process and Product, MLA Update Edition (Paperback, 9th edition): Sharon Gerson, Steven Gerson Technical Communication - Process and Product, MLA Update Edition (Paperback, 9th edition)
Sharon Gerson, Steven Gerson
R4,497 Discovery Miles 44 970 Ships in 12 - 17 working days

For courses in Technical Communication. This version of Technical Communication: Process and Product has been updated to reflect the 8th Edition of the MLA Handbook (April 2016)* A focus on oral and written correspondence in all fields Technical Communication: Process and Product shows students how to produce all forms of written and oral technical communication with easy-to-follow instructions. Interesting scenarios and examples featuring real people on the job make the text relatable to students of all majors. The Ninth Edition builds upon the authors' proven methodology, emphasizes the writing process, and shows students how it applies to both written and oral communication. By showcasing real employees in communication scenarios across a wide range of disciplines - from engineering, to consulting, banking, construction, and biotechnology - the authors showcase the importance of strong communication skills within every field. * The 8th Edition introduces sweeping changes to the philosophy and details of MLA works cited entries. Responding to the "increasing mobility of texts," MLA now encourages writers to focus on the process of crafting the citation, beginning with the same questions for any source. These changes, then, align with current best practices in the teaching of writing which privilege inquiry and critical thinking over rote recall and rule-following.

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