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The Fifth Edition of Managing Operations Across the Supply Chain
offers a global, supply chain perspective of operations management
treatment that embraces the foundations of operations management
but includes new frameworks, concepts, and tools to address the
demands of today and changing needs of the future. We live in
dynamic and exciting times due to many changes affecting nearly
every aspect of business - including operations management. This
fourth edition reflects key shifts in operations management.
Connect is the only integrated learning system that empowers
students by continuously adapting to deliver precisely what they
need, when they need it, and how they need it, so that your class
time is more engaging and effective.
As we enter the 21st Century, we find ourselves faced by two major
developments. The first is emergence of the supply chain as a
critical strategic and tactical weapon. As has been pointed out by
many researchers, with the emergence of the supply chain, the unit
of competition has shifted from the firm to the supply chain.
However, with the advent of the supply chain, it is important to
recognize that we have to view strategic objectives within a
context that stresses not simply the internal operations of the
firm but also the elements of the supply chain - elements that
include the supplier base, customers, logistics linkages, and
relationships, both visible and virtual. We are now coming to
realize that the supply chain is no stronger than its weakest link.
The second development is that of sustainability. This is more than
simply being environmentally responsible. Rather, it is overall
sustainability as measured in terms of the firm's ability to reduce
waste, improve profitability, generating strategic competitive
advantages, and ensure that it treats its employees well.
Sustainability is increasingly becoming at a minimum an expectation
and a requirement for doing business (i.e., an order qualifier) and
under many conditions something that differentiates firms and makes
them more attractive to potential critical consumers (i.e., an
order winner). These two developments, while often treated as
separate entities, are interrelated. It is this interrelationship
that forms the major focus and thrust of this book. This book
presents the reader with an integrated, business oriented treatment
of sustainable supply chain management that explores why it is no
longer enough for a firm to focus on sustainability within the four
walls of the firm. Rather, in today's environment, sustainability
must involve the supply chain in a deliberate and integrated
fashion. To succeed with sustainability, a firm must ensure that
this outcome is not only present within the firm but is also
present within the supply chain. As the book will show, the market
and consumers will punish those firms that promise sustainability
but are not able to deliver on this promise because of problems in
the supply chain.
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