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Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014), Aalborg, Denmark, February 4th - 7th, 2014 - Twenty Years of Mass Customization – Towards New Frontiers (Paperback, Softcover reprint of the original 1st ed. 2014)
Thomas D. Brunoe, Kjeld Nielsen, Kaj a Joergensen, Stig B. Taps
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R10,287
Discovery Miles 102 870
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Ships in 10 - 15 working days
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The MCPC 2014 is a multi‐track conference featuring a combination
of high profile keynotes with expert talks, panel discussions,
paper sessions, workshops, receptions, and much more. While it is
devoted to sharing and discussing the latest research in the field,
the MCPC conference has a strong focus on real life applications.
Since its beginning, the MCPC conference has had an equal share of
participants, practitioners and academics/researchers. This makes
the MCPC conference truly unique among many conferences. It strives
to connect MCPC thinkers, first movers, entrepreneurs, technology
developers, and researchers with people applying these strategies
in practice. Twenty years ago Mass Customization was acknowledged
as the ”New Frontier in Business Competition”. Ever since,
industry has been applying the concept and researchers have
developed the topic into a well-established research area and
businesses have formed new strategies. More knowledge, methods and
technologies are available now than ever before. Along with general
Mass Customization topics, this conference addresses Mass
Customization from a historical perspective, looking at both mass
customization in the past 20 years and towards the new frontiers in
the 20 years to come. This book presents the latest research from
the worldwide MCPC community bringing together the new thoughts and
results from various disciplines within the field.
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Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014), Aalborg, Denmark, February 4th - 7th, 2014 - Twenty Years of Mass Customization - Towards New Frontiers (Hardcover, 2014)
Thomas D. Brunoe, Kjeld Nielsen, Kaj a Joergensen, Stig B. Taps
|
R10,544
Discovery Miles 105 440
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Ships in 10 - 15 working days
|
The MCPC 2014 is a multi-track conference featuring a combination
of high profile keynotes with expert talks, panel discussions,
paper sessions, workshops, receptions, and much more. While it is
devoted to sharing and discussing the latest research in the field,
the MCPC conference has a strong focus on real life applications.
Since its beginning, the MCPC conference has had an equal share of
participants, practitioners and academics/researchers. This makes
the MCPC conference truly unique among many conferences. It strives
to connect MCPC thinkers, first movers, entrepreneurs, technology
developers, and researchers with people applying these strategies
in practice. Twenty years ago Mass Customization was acknowledged
as the "New Frontier in Business Competition". Ever since, industry
has been applying the concept and researchers have developed the
topic into a well-established research area and businesses have
formed new strategies. More knowledge, methods and technologies are
available now than ever before. Along with general Mass
Customization topics, this conference addresses Mass Customization
from a historical perspective, looking at both mass customization
in the past 20 years and towards the new frontiers in the 20 years
to come. This book presents the latest research from the worldwide
MCPC community bringing together the new thoughts and results from
various disciplines within the field.
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