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Transactional to Transformational Marketing in Pharma - The Science of Why and The Art of How: Subba Rao Chaganti Transactional to Transformational Marketing in Pharma - The Science of Why and The Art of How
Subba Rao Chaganti
R983 Discovery Miles 9 830 Ships in 10 - 15 working days
Cracking the Generics Code - Your Single-Source Success Manual for Winning in Multi-Source Product Markets! (Hardcover): Subba... Cracking the Generics Code - Your Single-Source Success Manual for Winning in Multi-Source Product Markets! (Hardcover)
Subba Rao Chaganti
R1,131 Discovery Miles 11 310 Ships in 12 - 17 working days
Practical Pharmaceutical In-Organic Chemistry (Hardcover, 2nd ND ed.): Bayya Subba Rao, Alagarsamy V Practical Pharmaceutical In-Organic Chemistry (Hardcover, 2nd ND ed.)
Bayya Subba Rao, Alagarsamy V
R1,468 Discovery Miles 14 680 Ships in 12 - 17 working days
Bullseyes and Blunders - Lessons from 100 Cases in Pharmaceutical Marketing (Hardcover): Subba Rao Chaganti Bullseyes and Blunders - Lessons from 100 Cases in Pharmaceutical Marketing (Hardcover)
Subba Rao Chaganti
R1,119 Discovery Miles 11 190 Ships in 12 - 17 working days
Digital Pharma Marketing Playbook - Winning with the new rules of Engagement (Hardcover, St ed.): Subba Rao Chaganti Digital Pharma Marketing Playbook - Winning with the new rules of Engagement (Hardcover, St ed.)
Subba Rao Chaganti
R1,132 Discovery Miles 11 320 Ships in 12 - 17 working days
Compete or Forfeit! - Competitive Strategies for Pharmaceutical Industry (Hardcover, St ed.): Subba Rao Chaganti Compete or Forfeit! - Competitive Strategies for Pharmaceutical Industry (Hardcover, St ed.)
Subba Rao Chaganti
R1,529 Discovery Miles 15 290 Ships in 12 - 17 working days
Curry Goat and Calypso - and Other Short Stories (Hardcover): Subba Rao Curry Goat and Calypso - and Other Short Stories (Hardcover)
Subba Rao
R711 Discovery Miles 7 110 Ships in 12 - 17 working days
From Donkey's Mouth and Other Short Stories (Hardcover): Subba Rao From Donkey's Mouth and Other Short Stories (Hardcover)
Subba Rao
R554 Discovery Miles 5 540 Ships in 12 - 17 working days
Pharmaceutical Research Methodology and Bio-Statistics - Theory & Practice (Hardcover, St ed.): Bayya Subba Rao Pharmaceutical Research Methodology and Bio-Statistics - Theory & Practice (Hardcover, St ed.)
Bayya Subba Rao
R1,580 Discovery Miles 15 800 Ships in 12 - 17 working days
Pharmaceutical marketing in India - For Today and Tomorrow (Hardcover, 25th Anniversary ed.): Subba Rao Chaganti Pharmaceutical marketing in India - For Today and Tomorrow (Hardcover, 25th Anniversary ed.)
Subba Rao Chaganti
R1,125 Discovery Miles 11 250 Ships in 12 - 17 working days
Business Ethics and The Bhagavad Gita - Cost of Unethical Acts: Directions of the Dharmatman for Ethical Leadership (Hardcover,... Business Ethics and The Bhagavad Gita - Cost of Unethical Acts: Directions of the Dharmatman for Ethical Leadership (Hardcover, 1st ed. 2020)
Subba Rao Pulapa
R1,492 Discovery Miles 14 920 Ships in 10 - 15 working days

The author of this book asserts that an absence of ethical leadership and unethical practices were the reasons for major global business scandals such as Enron, Satyam, Lehman Brothers, and WorldCom. This book analyses the causes for these unethical activities and interprets important verses from The Bhagavad Gita to show business executives and leaders how to lead ethically for the greater good of all stakeholders and society. As a remedy to avoid future scandals, the author points to several ethical directions, and the principle of Dharma, mentioned in The Bhagavad Gita by Lord Krishna, a major deity in Hinduism, who is considered Dharmatman (one who imbibes the Dharma). Written in conversation style using an executive education scenario, this book examines real world cases in various sectors like education, medical, non-government organizations (NGOs) and retail using the directions of the Dharmatman.

On the Banks of River Godavari (Hardcover): Subba Rao On the Banks of River Godavari (Hardcover)
Subba Rao
R759 Discovery Miles 7 590 Ships in 12 - 17 working days
Dolphin Nose (Hardcover): Subba Rao Dolphin Nose (Hardcover)
Subba Rao
R679 Discovery Miles 6 790 Ships in 12 - 17 working days
The Belt Conveyor - A Concise Basic Course (Paperback): D.V. Subba Rao The Belt Conveyor - A Concise Basic Course (Paperback)
D.V. Subba Rao
R1,377 Discovery Miles 13 770 Ships in 12 - 17 working days

This book describes all parts of belt conveyors, their functions and different types presented one after the other with necessary illustrations covering all the basic aspects so that the reader can obtain an overall understanding of their operation and implementation within the field of bulk material handling, mining and mineral processing. Dedicated study of this work will also enable engineers to carry out minor repairs on their own without having to wait for maintenance personnel. This is an introductory preliminary book for beginners in the field of bulk material handling, mining and mineral processing, written in lucid, easy-to-understand language, well-illustrated, and with self-explanatory descriptions that do not compromise in maintaining academic standards while dealing with the subject matter. A salient feature of this book is that all the new terminology used to describe the components and their functions has been included and explained. Much of the content of this book has been tested and evaluated positively by graduate and postgraduate students and professional engineers of several bulk material handling plants during training programs over the last twenty-five years in India.

Cloud Security - Techniques and Applications (Hardcover): Sirisha Potluri, Katta Subba Rao, Sachi Nandan Mohanty Cloud Security - Techniques and Applications (Hardcover)
Sirisha Potluri, Katta Subba Rao, Sachi Nandan Mohanty
R4,180 Discovery Miles 41 800 Ships in 12 - 17 working days

The book series "Smart Computing Applications" provides a platform for researchers, academicians and practitioners to exchange ideas on recent theoretical and applied data science and computing technologies research, with a particular attention to the possible applications of such technologies in the industry, especially in the field of mechanical and industrial engineering. This series serves as a valuable resource for graduate, postgraduate, doctoral students, researchers, academicians and industry professionals.

The Belt Conveyor - A Concise Basic Course (Hardcover): D.V. Subba Rao The Belt Conveyor - A Concise Basic Course (Hardcover)
D.V. Subba Rao
R3,180 Discovery Miles 31 800 Ships in 12 - 17 working days

This book describes all parts of belt conveyors, their functions and different types presented one after the other with necessary illustrations covering all the basic aspects so that the reader can obtain an overall understanding of their operation and implementation within the field of bulk material handling, mining and mineral processing. Dedicated study of this work will also enable engineers to carry out minor repairs on their own without having to wait for maintenance personnel. This is an introductory preliminary book for beginners in the field of bulk material handling, mining and mineral processing, written in lucid, easy-to-understand language, well-illustrated, and with self-explanatory descriptions that do not compromise in maintaining academic standards while dealing with the subject matter. A salient feature of this book is that all the new terminology used to describe the components and their functions has been included and explained. Much of the content of this book has been tested and evaluated positively by graduate and postgraduate students and professional engineers of several bulk material handling plants during training programs over the last twenty-five years in India.

Natural Resources, Conservation, Management and Health Care (Hardcover): M.V. Subba Rao Natural Resources, Conservation, Management and Health Care (Hardcover)
M.V. Subba Rao
R2,606 Discovery Miles 26 060 Ships in 10 - 15 working days
Mineral Beneficiation - A Concise Basic Course (Hardcover, New): D.V. Subba Rao Mineral Beneficiation - A Concise Basic Course (Hardcover, New)
D.V. Subba Rao
R2,545 Discovery Miles 25 450 Ships in 12 - 17 working days

Mineral Beneficiation or ore dressing of run-of-mine ore is an upgrading process to achieve uniform quality, size and maximum tenor ore through the removal of less valuable material. Beneficiation benefits the costs of freight, handling, and extraction (smelting) reduce, and the loss of metal through slag. Usually carried out at the mine site, it saves time and costs and allows selective, profitable bulk mining. This practical guide presents the essentials of mineral dressing and its support operations. It explains the terms and techniques and provides basic formulas, methods and practical examples for calculations to be made on site. Intended for professionals in mining and mineral engineering (mining, metallurgical and chemical engineers, geologists). It can be used both as a simple reference guide and as a concise course on beneficiation.

Time Series Analysis: Methods and Applications, Volume 30 (Hardcover): Tata Subba Rao, Suhasini Subba Rao, C.R. Rao Time Series Analysis: Methods and Applications, Volume 30 (Hardcover)
Tata Subba Rao, Suhasini Subba Rao, C.R. Rao
R4,388 Discovery Miles 43 880 Ships in 12 - 17 working days

The field of statistics not only affects all areas of scientific activity, but also many other matters such as public policy. It is branching rapidly into so many different subjects that a series of handbooks is the only way of comprehensively presenting the various aspects of statistical methodology, applications, and recent developments. The "Handbook of Statistics" is a series of self-contained reference books. Each volume is devoted to a particular topic in statistics, with Volume 30 dealing with time series. The series is addressed to the entire community of statisticians and scientists in various disciplines who use statistical methodology in their work. At the same time, special emphasis is placed on applications-oriented techniques, with the applied statistician in mind as the primary audience.

Comprehensively presents the various aspects of statistical methodologyDiscusses a wide variety of diverse applications and recent developmentsContributors are internationally renowened experts in their respective areas

Coal Processing and Utilization (Paperback): D.V. Subba Rao, T. Gouricharan Coal Processing and Utilization (Paperback)
D.V. Subba Rao, T. Gouricharan
R2,069 Discovery Miles 20 690 Ships in 12 - 17 working days

This book is a direct outgrowth of classes that the authors gave over a period of three decades to a university audience taking a Mineral Beneficiation course as a major that included coal processing and utilization. It is designed to be used as a student's (or layman's) first introduction to coal processing and utilization, motivating the concepts before illustrating them by means of concrete situations. As such, this book gives an integrated overview of coal processing and utilization along with clean coal technology, presenting all the basic principles, theory and practice in a systematic way. Every topic covered is dealt with in a self-explanatory manner so that any new reader may find this book interesting and easy to understand. The book makes available the hard core of fundamentals of coal processing and utilization in a form which is general enough to meet the needs of many and yet is unburdened by excess baggage best discussed in research journals. The salient feature is that all the technical terminology used in this book has been sufficiently explained in order to allow the reader to understand the concepts effectively without needing to consult additional literature. Problems are introduced not so much to be solved as to be tackled. Some of them are included to lay the ground work for the subsequent theory and will help the readers in teaching, research and operating plants. Overall, this book will be of interest to professionals and engineers in the fields of energy, mining, mineral, metallurgical and geological engineering, as well as to engineering geologists and earth sciences professionals.

Minerals and Coal Process Calculations (Paperback): D.V. Subba Rao Minerals and Coal Process Calculations (Paperback)
D.V. Subba Rao
R1,776 Discovery Miles 17 760 Ships in 12 - 17 working days

The aim of process calculations is to evaluate the performance of minerals and coal processing operations in terms of efficiency of the operation, grade of the final products and recovery of the required constituents. To meet these requirements, in-depth detailed calculations are illustrated in this book. This book is designed to cover all the process calculations. The method and/or steps in process calculations have been described by taking numerical examples. Process calculations illustrated in a simple and self explanatory manner based on two basic material balance equations will allow the reader to understand the contents thoroughly. Inclusion of elaborate process calculations in every chapter is the highlight of this book. This book is unique and devoted entirely to the process calculations with sufficient explanation of the nature of the calculations. This book will prove useful to all: from student to teacher, operator to engineer, researcher to designer, and process personnel to plant auditors concerned with minerals and coal processing.

Mineral Beneficiation - A Concise Basic Course (Paperback): D.V. Subba Rao Mineral Beneficiation - A Concise Basic Course (Paperback)
D.V. Subba Rao
R1,742 Discovery Miles 17 420 Ships in 12 - 17 working days

Mineral Beneficiation or ore dressing of run-of-mine ore is an upgrading process to achieve uniform quality, size and maximum tenor ore through the removal of less valuable material. Beneficiation benefits the costs of freight, handling, and extraction (smelting) reduce, and the loss of metal through slag. Usually carried out at the mine site, it saves time and costs and allows selective, profitable bulk mining. This practical guide presents the essentials of mineral dressing and its support operations. It explains the terms and techniques and provides basic formulas, methods and practical examples for calculations to be made on site. Intended for professionals in mining and mineral engineering (mining, metallurgical and chemical engineers, geologists). It can be used both as a simple reference guide and as a concise course on beneficiation.

A Treatise on Corrosion Science, Engineering and Technology (Hardcover, 1st ed. 2022): U. Kamachi Mudali, Toleti Subba Rao, S.... A Treatise on Corrosion Science, Engineering and Technology (Hardcover, 1st ed. 2022)
U. Kamachi Mudali, Toleti Subba Rao, S. Ningshen, Radhakrishna G. Pillai, Rani P. George, …
R3,808 Discovery Miles 38 080 Ships in 12 - 17 working days

This volume elaborates on various corrosion processes in different applications and their prevention strategies. It comprehensively covers the principles of corrosion, engineering issues, methods of corrosion protection and defines corrosion processes and control in select aggressive end industrial environments. The contents especially focus on corrosion issues in nuclear, aerospace, marine, high temperature, bioimplants, automobile, and addresses the application of advanced materials to mitigate them. A special section on corrosion prevention strategies with innovative solutions to resolve corrosion issues in various environments is the highlight of this book. This volume will be a useful guide for those in research, academia and industry, particularly to know state of art in corrosion control and prevention for various practical applications.

Coal Processing and Utilization (Hardcover): D.V. Subba Rao, T. Gouricharan Coal Processing and Utilization (Hardcover)
D.V. Subba Rao, T. Gouricharan
R5,048 Discovery Miles 50 480 Ships in 12 - 17 working days

This book is a direct outgrowth of classes that the authors gave over a period of three decades to a university audience taking a Mineral Beneficiation course as a major that included coal processing and utilization. It is designed to be used as a student's (or layman's) first introduction to coal processing and utilization, motivating the concepts before illustrating them by means of concrete situations. As such, this book gives an integrated overview of coal processing and utilization along with clean coal technology, presenting all the basic principles, theory and practice in a systematic way. Every topic covered is dealt with in a self-explanatory manner so that any new reader may find this book interesting and easy to understand. The book makes available the hard core of fundamentals of coal processing and utilization in a form which is general enough to meet the needs of many and yet is unburdened by excess baggage best discussed in research journals. The salient feature is that all the technical terminology used in this book has been sufficiently explained in order to allow the reader to understand the concepts effectively without needing to consult additional literature. Problems are introduced not so much to be solved as to be tackled. Some of them are included to lay the ground work for the subsequent theory and will help the readers in teaching, research and operating plants. Overall, this book will be of interest to professionals and engineers in the fields of energy, mining, mineral, metallurgical and geological engineering, as well as to engineering geologists and earth sciences professionals.

A Treatise on Corrosion Science, Engineering and Technology (1st ed. 2022): U. Kamachi Mudali, Toleti Subba Rao, S. Ningshen,... A Treatise on Corrosion Science, Engineering and Technology (1st ed. 2022)
U. Kamachi Mudali, Toleti Subba Rao, S. Ningshen, Radhakrishna G. Pillai, Rani P. George, …
R4,622 Discovery Miles 46 220 Ships in 10 - 15 working days

This volume elaborates on various corrosion processes in different applications and their prevention strategies. It comprehensively covers the principles of corrosion, engineering issues, methods of corrosion protection and defines corrosion processes and control in select aggressive end industrial environments. The contents especially focus on corrosion issues in nuclear, aerospace, marine, high temperature, bioimplants, automobile, and addresses the application of advanced materials to mitigate them. A special section on corrosion prevention strategies with innovative solutions to resolve corrosion issues in various environments is the highlight of this book. This volume will be a useful guide for those in research, academia and industry, particularly to know state of art in corrosion control and prevention for various practical applications. 

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