Signs in Use is an accessible introduction to the study of semiotics.
All organisms, from bees to computer networks, create signs, communicate, and exchange information. The field of semiotics explores the ways in which we use these signs to make inferences about the nature of the world.
Signs in Use cuts across different semiotic schools to introduce six basic concepts which present semiotics as a theory and a set of analytical tools: code, sign, discourse, action, text, and culture. Moving from the most simple to the most complex concept, the book gradually widens the semiotic perspective to show how and why semiotics works as it does.
Each chapter covers a problem encountered in semiotics and explores the key concepts and relevant notions found in the various theories of semiotics. Chapters build gradually on knowledge gained, and can also be used as self-contained units for study when supported by the extensive glossary. The book is illustrated with numerous examples, from traffic systems to urban parks, and offers useful biographies of key twentieth-century semioticians.

How does literature represent, challenge and help us understand our experience of globalization? Taking literary globalization studies beyond its traditional political focus, Literature and the Experience of Globalization explores how writers from Shakespeare through Goethe to Isak Dinesen, J.M. Coetzee, Amitav Ghosh and Bruce Chatwin engage with the human dimensions of globalization. Through a wide range of insightful close readings, Svend Erik Larsen brings contemporary world literature approaches to bear on cross-cultural experiences of migration and travel, translation, memory, history and embodied knowledge. In doing so, this important intervention demonstrates how literature becomes an essential site for understanding the ways in which globalization has become an integral part of everyday experience.

How does literature represent, challenge and help us understand our experience of globalization? Taking literary globalization studies beyond its traditional political focus, Literature and the Experience of Globalization explores how writers from Shakespeare through Goethe to Isak Dinesen, J.M. Coetzee, Amitav Ghosh and Bruce Chatwin engage with the human dimensions of globalization. Through a wide range of insightful close readings, Svend Erik Larsen brings contemporary world literature approaches to bear on cross-cultural experiences of migration and travel, translation, memory, history and embodied knowledge. In doing so, this important intervention demonstrates how literature becomes an essential site for understanding the ways in which globalization has become an integral part of everyday experience.

Signs in Use is an accessible introduction to the study of semiotics.
All organisms, from bees to computer networks, create signs, communicate, and exchange information. The field of semiotics explores the ways in which we use these signs to make inferences about the nature of the world.
Signs in Use cuts across different semiotic schools to introduce six basic concepts which present semiotics as a theory and a set of analytical tools: code, sign, discourse, action, text, and culture. Moving from the most simple to the most complex concept, the book gradually widens the semiotic perspective to show how and why semiotics works as it does.
Each chapter covers a problem encountered in semiotics and explores the key concepts and relevant notions found in the various theories of semiotics. Chapters build gradually on knowledge gained, and can also be used as self-contained units for study when supported by the extensive glossary. The book is illustrated with numerous examples, from traffic systems to urban parks, and offers useful biographies of key twentieth-century semioticians.
Signs in Use is an essential text for students of semiotics.