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Innovating at the Top - How Global CEOs Drive Innovation for Growth and Profit (Hardcover): R. Berger, S. Dutta, T Raffel, G... Innovating at the Top - How Global CEOs Drive Innovation for Growth and Profit (Hardcover)
R. Berger, S. Dutta, T Raffel, G Samuels
R1,601 Discovery Miles 16 010 Ships in 10 - 15 working days

More than ever, today's rapidly changing global markets increase the risks and rewards for innovations. But amidst rising uncertainties and greater competition, can CEOs improve the chances for successful innovation?
Innovating at the Top presents revealing interviews with CEOs at nine highly innovative international corporations - Bosch, Genentech, Infosys, Nokia, Research in Motion, SAP, 3M, Toyota, and Unilever - to gain their views how to encourage and support innovation.
When CEOs across three continents express many similar opinions about stimulating innovation, it is clear there are fundamental principles and methods all CEOs should explore to spin up the flywheel of innovation.
Innovating at the Top distils 10 Key Innovation Drivers from insightful CEO recommendations and advice. These innovation management practices can help every CEO consider proven ways to raise the probability a company can reach and sustain stronger innovative performance.

Innovating at the Top - How Global CEOs Drive Innovation for Growth and Profit (Paperback, 1st ed. 2009): R. Berger, S. Dutta,... Innovating at the Top - How Global CEOs Drive Innovation for Growth and Profit (Paperback, 1st ed. 2009)
R. Berger, S. Dutta, T Raffel, G Samuels
R1,571 Discovery Miles 15 710 Ships in 10 - 15 working days

This book is a collection of eye-opening interviews with CEOs from major international corporations - Nokia, Unilever, Toyota and Bosch are just some of the many included. The CEOs discuss their innovative approaches to new challenges and opportunities in their business. A fascinating insight into the minds of global leaders.

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