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Research Methodology in Strategy and Management advances
understanding of the methods used to study organizations -
including managers, strategies, and how firms succeed. This volume
explores cutting-edge methodological approaches to the study of
organizations, managers, and strategy, and offers 'how to' guides
for applying these approaches. It also includes retrospective
accounts by Joe Hair and John van Maanen, of the key methodological
contributions they have made throughout their careers. This is an
informative book for all academics and researchers working in the
fields of management, strategy, international business,
entrepreneurship and organization theory.
The latest volume of the Research Methodology in Strategy and
Management series uncovers theoretical developments in management
and strategy, highlighting how firms succeed today, as well as
offering cutting edge thinking on new and evolving research methods
to study organizations. Standing on the Shoulders of Giants:
Traditions and Innovations in Research Methodology collates a wide
range of perspectives on strategy and management and introduces new
approaches to researching organizations. Two retrospective accounts
from Kathy Eisenhardt and Denny Gioia provide contextual balance to
the subsequent chapters which explore various research
methodologies, including: qualitative comparative analysis,
videometric methods, modes of process research, visual research
methods and qualitative research in strategy. This culminates in a
useful how-to guide which builds on insights about teaching
aspiring entrepreneurs with a "canvas" and provides researchers
with a canvas to design and execute high quality projects. This is
an illuminating guide book for all academics and researchers
working in the fields of management, strategy, international
business, entrepreneurship and organization theory, interested in
starting research projects.
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