Advance Praise for Partnering with Microsoft: 'Partnering with Microsoft is the first great book about the breathtaking culture, opportunity and roadmap for joining Microsoft's 850,000 partners cutting an impressive B swath in the marketpl

High-technology firms and service companies have a choice: either compete with Microsoft or partner with it. In this text, readers will see how to increase and leverage their firm's connections to Microsoft to expand their shared interests and increase profitability. Drawing on years of experience, the authors help readers succeed in partnering by understanding Microsoft culture and becoming attuned to the firm's strategies.