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Kunden- und Wettbewerbsorientierung Neugegrundeter Softwareunternehmen (German, Paperback, 2003 ed.): Thilo Andreas Muller Kunden- und Wettbewerbsorientierung Neugegrundeter Softwareunternehmen (German, Paperback, 2003 ed.)
Thilo Andreas Muller
R1,787 Discovery Miles 17 870
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Auf der Basis einer fundierten theoretischen Analyse fuhrt Thilo Andreas Muller eine empirische Untersuchung zum Zusammenhang zwischen der Kunden- und Wettbewerbsorientierung, dem Erfolg neugegrundeter Softwareunternehmen und der Zusammenarbeit der Grunder durch und entwickelt Handlungsempfehlungen fur die Praxis.

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