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Discourses of Denial explores the myriad ways that the labor of
those employed by universities is situated as somehow distinct from
ordinary labor. Focusing on a variety of sites where academic labor
is discursively constructed in popular consciousness including
among the professoriate itself, its critics and detractors, the
unionization struggles of graduate students, the invisibility of
contingent academics and the resistance to the unionization of
student athletes. Merging Critical Rhetoric (CR) with Critical
Discourse Analysis (CDA) this study examines myth that "academic
work is not the same as other labor" (Pason, 2011, p. 1786). The
denial of academic labor functions to underwrite an attack on labor
in all of its variations producing what Berardi (2009) calls a "new
kind of worker [who] value[s] labor as the most interesting part of
his or her life and therefore no longer opposes the prolongation of
the working day but is actually ready to lengthen it out of
personal choice and will" (p. 79). The professoriate is, therefore,
not a retrograde figure of more genteel times but the emblematic
figure of late capitalism's transition to cognitive labor and with
it an unceasing colonization of the human lifeworld.
Discourses of Denial explores the myriad ways that the labor of
those employed by universities is situated as somehow distinct from
ordinary labor. Focusing on a variety of sites where academic labor
is discursively constructed in popular consciousness including
among the professoriate itself, its critics and detractors, the
unionization struggles of graduate students, the invisibility of
contingent academics and the resistance to the unionization of
student athletes. Merging Critical Rhetoric (CR) with Critical
Discourse Analysis (CDA) this study examines myth that "academic
work is not the same as other labor" (Pason, 2011, p. 1786). The
denial of academic labor functions to underwrite an attack on labor
in all of its variations producing what Berardi (2009) calls a "new
kind of worker [who] value[s] labor as the most interesting part of
his or her life and therefore no longer opposes the prolongation of
the working day but is actually ready to lengthen it out of
personal choice and will" (p. 79). The professoriate is, therefore,
not a retrograde figure of more genteel times but the emblematic
figure of late capitalism's transition to cognitive labor and with
it an unceasing colonization of the human lifeworld.
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