Marketing Perspectives develops beyond the core concepts of marketing to introduce important points of view on contemporary marketing. Areas include some of the most significant and fast growing sectors of the developed economy, such as: * Digital marketing * The experience economy and services marketing * Co-creation and customer engagement This book also offers some interesting and useful perspectives on marketing that aren't so often covered, for example managing a marketing budget and an historical perspective on marketing.

Title: Abattoirs: a paper read before the Polytechnic Branch of the American Institute, June 8, 1865.Author: Thomas Farrington DeVoePublisher: Gale, Sabin Americana Description: Based on Joseph Sabin's famed bibliography, Bibliotheca Americana, Sabin Americana, 1500--1926 contains a collection of books, pamphlets, serials and other works about the Americas, from the time of their discovery to the early 1900s. Sabin Americana is rich in original accounts of discovery and exploration, pioneering and westward expansion, the U.S. Civil War and other military actions, Native Americans, slavery and abolition, religious history and more.Sabin Americana offers an up-close perspective on life in the western hemisphere, encompassing the arrival of the Europeans on the shores of North America in the late 15th century to the first decades of the 20th century. Covering a span of over 400 years in North, Central and South America as well as the Caribbean, this collection highlights the society, politics, religious beliefs, culture, contemporary opinions and momentous events of the time. It provides access to documents from an assortment of genres, sermons, political tracts, newspapers, books, pamphlets, maps, legislation, literature and more.Now for the first time, these high-quality digital scans of original works are available via print-on-demand, making them readily accessible to libraries, students, independent scholars, and readers of all ages.++++The below data was compiled from various identification fields in the bibliographic record of this title. This data is provided as an additional tool in helping to insure edition identification: ++++SourceLibrary: Huntington LibraryDocumentID: SABCP04400200CollectionID: CTRG03-B597PublicationDate: 18660101SourceBibCitation: Selected Americana from Sabin's Dictionary of books relating to AmericaNotes: "The intention of this paper is to show whether slaughtering establishments, within the precincts of the city, are baneful to the health of the citizens ... "--p. 24.Collation: 32 p

In Two Volumes. Due to the very old age and scarcity of this book, many of the pages may be hard to read due to the blurring of the original text.

In Two Volumes. Due to the very old age and scarcity of this book, many of the pages may be hard to read due to the blurring of the original text.

In Two Volumes. Due to the very old age and scarcity of this book, many of the pages may be hard to read due to the blurring of the original text.