![]() |
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
|
Your cart is empty |
||
Showing 1 - 6 of 6 matches in All Departments
From the boardrooms to the court rooms, this is the gripping story of
how Apple became the world's most valuable company, and of the
lawmakers and entrepreneurs determined to knock it off its pedestal.
Inside the outrageous, come-from-behind story of Elon Musk and Tesla's bid to build the world's greatest car and the race to drive the future. Elon Musk is among the most controversial titans of Silicon Valley. To some he's a genius and a visionary and to others he's a mercurial huckster. Billions of dollars have been gained and lost on his tweets and his personal exploits are the stuff of tabloids. But for all his outrageous talk of mind-uploading and space travel, his most audacious vision is the one closest to the ground: the electric car. When Tesla was founded in the 2000s, electric cars were novelties, trotted out and thrown on the scrap heap by carmakers for more than a century. But where most onlookers saw only failure, a small band of Silicon Valley engineers and entrepreneurs saw potential and they pitted themselves against the biggest, fiercest business rivals in the world, setting out to make a car that was quicker, sexier, smoother, cleaner than the competition. Tesla would undergo a truly hellish fifteen years, beset by rivals, pressured by investors, hobbled by whistleblowers, buoyed by its loyal supporters. Musk himself would often prove Tesla's worst enemy--his antics repeatedly taking the company he had funded himself to the brink of collapse. Was he an underdog, an antihero, a conman, or some combination of the three? Wall Street Journal tech and auto reporter Tim Higgins had a front-row seat for the drama: the pileups, wrestling for control, meltdowns, and the unlikeliest outcome of all, success. A story of power, recklessness, struggle, and triumph, Power Play is an exhilarating look at how a team of eccentrics and innovators beat the odds... and changed the future.
|
You may like...
Solid State Physics, Volume 73
Robert L Stamps, Robert E Camley, …
Hardcover
R5,859
Discovery Miles 58 590
Solid State Physics, Volume 57
Henry Ehrenreich, Frans Spaepen
Hardcover
R5,727
Discovery Miles 57 270
PVD for Microelectronics: Sputter…
Stephen M. Rossnagel, Ronald Powell, …
Hardcover
R3,338
Discovery Miles 33 380
Physics of Interacting Electrons in…
Hiroshi Kamimura, Hideo Aoki
Hardcover
R1,154
Discovery Miles 11 540
Thermal Degradation of Polymeric…
Krzysztof Pielichowski, James Njuguna, …
Paperback
R4,663
Discovery Miles 46 630
|