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Investor Relations fur Privatanleger (German, Paperback, 2005 ed.): Tobias Harzer Investor Relations fur Privatanleger (German, Paperback, 2005 ed.)
Tobias Harzer; Foreword by Alfred Kotzle
R1,936 Discovery Miles 19 360
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Tobias Harzer untersucht die IR-Aktivitaten von funf Unternehmen sowie die Einstellungsanderungen bei Privatanlegern und uberpruft mogliche Abhangigkeiten voneinander. Er zeigt, dass Privatanleger IR-Informationen sowohl heuristisch, d.h. anhand oberflachlicher Informationen wie Grafiken zur Aktienkursentwicklung, als auch systematisch, d.h. anhand ausfuhrlicher, detaillierter Informationen, verarbeiten und dass die Art der Informationsverarbeitung von verschiedenen Charakteristika eines Anlegers abhangt.

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