Efforts and courage are not enough without purpose and direction. John F. Kennedy This quote is clear. We are well-advised to pursue success in business with purpose and direction. Business spans a wide range of skills, of which Marketing is the most dominant. This book covers the skills necessary to become successful - whether you are selling products, services, or a derivative of both. It is fascinating to note that the topics covered here by Celebrity Experts, most of which are marketing related, include: - Ways to build a business - Use of Social Media - Planning & Strategies for Businesses - Brands & Branding - Determination, Motivation & Commitment - Advertising in the New Economy - Mindset & Passion - The importance of ethics in business These subjects are covered by business icons that include Brian Tracy, Leigh Steinberg, Robert Allen, Ron LeGrand, and Chris Attwood & Janet Bray Attwood, among others. The wealth of business information in this book from Celebrity Experts authors make it a must-read. Winston Churchill said, "Success consists of going from failure to failure without loss of enthusiasm." However, by sharing the knowledge of these proven business experts you will shorten your journey. They will help you avoid the mistakes they made along the way, and move you towards your goal quicker than you could ever do it on your own. This may truly be... "The Only Business Book You'll Ever Need."

Speaking of champions, it was Muhammed Ali whosaid, ..".they have to have the skill and the will. Butthe will must be stronger than the skill."Champions are ultimate winners. It is not a sharedposition. There are no two first places in a race.However, in business, we have a broader sense ofchampionship. There are many races to run, manytitles to earn, and many causes to champion. So thereare many Champions.Reaching the pinnacle and staying there in businessis very difficult in a highly competitive setting. Thisrivalry drives competitors to perform their best toachieve their ultimate goals. In fact, it could readily besaid that competition drives champions.In this book, you will meet the Celebrity Experts . Thisgroup focuses on success in business and personalachievement. We also learn from them that while economicpredominance is important, the journey to getthere is equally so. They revel in becoming the best.They revel in achieving goals that no one has before.One major difference Celebrity Expert authors showis their willingness to share their information. They understandthat while success is sweet, shared successis even sweeter. It has that 'Win-Win' flavor that weall savor.These authors are willing to guide you down thechampionship lane of success by showing and sharingthe details that will promote success if you followtheir advice. Now, the path to success is not for theweak of heart or feint of mind... so, read on-A Champion is someone who gets up when he can't Jack Dempsey