Featuring a conversational and highly approachable tone, Business Ethics: The Search for an Elusive Idea helps students bridge the gap between the complicated subject matter of ethics and the practical, everyday business situations in which ethics can come into play. Opening chapters provide students with a broad overview of philosophy, ethics, business, and human motivation. Students develop their vocabulary and general understanding of concepts and constructs related to ethics. Additional chapters examine a number of societal areas that have been the subject of ethical scrutiny in the past through a collection of engaging case studies. The studies discuss the housing crisis, the cost of health care, deception and trickery in advertising, and issues related to the auto industry and big oil. Closing chapters provide students with guidelines for organizational direction and advice for developing measurable change over time. Written to provide students with an accessible introduction, Business Ethics is an excellent resource for foundational courses within the discipline.