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This new addition to our successful series introduces students to
the elements of psychological research design, as well as providing
some help with the use of statistical techniques. Topics covered
include the planning and carrying out of an investigation,
presenting and interpreting results and writing reports and the
text concludes with outlines of various specific studies.
This work is suitable for those embarking on the study of
psychology for the first time. It is divided into eight parts
covering: historical background, issues and controversies in
psychology; cognitive psychology; animal behaviour; human
development; social psychology; personality and atypical behaviour;
and research methods. The text features chapter objectives, chapter
summaries, self-assessment questions, on-page glossary definitions
and further reading lists to help consolidate students' learning.
This psychology text provides comprehensive notes on cognitive
processes. Each chapter of the book starts with learning objectives
which give direction and ends with self-assessment questions. It
aims to provide a clear focus upon key concepts, theories and
principles. The book asks: how do we select what information to pay
attention to and what to disregard? how do we interpret the
information presented to us by our senses? what factors influence
our perceptions of the world? how do infants learn to speak? and
why do all humans learn to talk while animals do not? It also
includes discussion on how concepts are formed.
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