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China, a very rapid developing country in the 21st century,
attracts the world's attention on it's economic growth. With it's
Beijing Olympic 2008 successfully held and a great impression has
left to the world, China is getting more well-known and
international. Just 2 years after, another mega event, Expo 2010
will be held in Shanghai. World Expo 2010 Shanghai China with the
main theme "Better City, Better Life," will contribute to
human-centered development, scientific and technological
innovation, cultural diversity and win-win cooperation for a better
future. There is no doubt that the mega-event is a key factor which
will push ahead with the tourism development in Shanghai. So what
are the possible impacts and the long-term benefits of Expo 2010 to
Shanghai's tourism development? What are the opportunities and
challenges to symbolize the future tourism potential? For those who
are interested in Expo 2010 and its possible impacts on Shanghai
tourism development, you can't miss the chance to read this book!
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