The Not-for-Profit CEO Workbook
Practical Steps to Attaining & Retaining the Corner Office
CEOs of not-for-profit associations (and those who aspire to be) face unique organizational challenges that require specific skills. Developed to complement The Not-for-Profit CEO, a core reference in the not-for-profit arena, this workbook helps readers translate information into action. Based on research that involved more than 100 not-for-profit CEOs and was conducted with the support of the American Society of Association Executives (ASAE), it provides the tools, techniques, and guidance to help readers develop the essential traits and competencies to become successful in the challenging, competitive not-for-profit world. It includes:
* A CD-ROM with reusable, customizable forms, including checklists, personal analysis and self-assessment sheets, and more
* Case studies of a high school student, a college student, a professional in the field, a for-profit executive, and a current not-for-profit CEO--studies that demonstrate practical steps to take at various stages along the career path
* A guide to creating and regularly updating a personalized strategic career plan

Designed to help readers realize their potential and achieve their goals, this is a valuable resource and tool kit for not-for-profit professionals, current and aspiring CEOs, board members, and students.

A simple, practical guide to help not-for-profit organizations lobby local, state, and federal legislative bodies

Only a fraction of not-for-profit organizations take advantage of the legislative process in representing their members and their organization’s goals. Yet lobbying is an important way to gain visibility, attract members, and find new sources of funding. This book is designed to help the modern not-for-profit develop and implement an effective lobbying program without jeopardizing its tax-exempt status. Dr. Pidgeon and the contributers he has assembled provide in-depth analysis of all the major issues of the lobbying process, including:

• The basics of lobbying
• The structure of local, state, and federal government
• Using the mass media to spread the message
• Political action committees (PACs)
• Marketing and communication strategies
• Strategic partnerships
• The legal aspects of government affairs and lobbying
• When and how to use outside consultants
• A strategic, step-by-step plan for success

A CD-ROM with a wide-ranging array of tables, forms, and checklists as well as a complete model strategic plan is included. When used in conjunction with the CD-ROM, The Legislative Labyrinth is a comprehensive guide that explains and simplifies the process of developing and maintaining an effective, efficient government affairs program. This wealth of wise and insightful advice will help executive directors, board members, consultants, and lobbyists find creative, effective ways to earn the attention their organizations deserve.

Make your move toward the top

Based on research conducted with the support of the American Society of Association Executives (ASAE) involving more than 100 not-for-profit CEOs, as well as the author's professional background, The "Not-for-Profit CEO" serves as both an authoritative reference guide and a practical workbook. In addition to sample tables, forms, and checklists, it offers case studies of leading not-for-profit CEOs, complete with illuminating interviews that enable readers to understand and implement the proven steps destined to get them to the top seat of any not-for-profit organization.

Order your copy today