In this 4th edition of The Power Formula for LinkedIn Success, Wayne Breitbarth delivers a fully updated best-in-class handbook for professional network growth, personal brand enhancement, increased sales, and career advancement-all through the LinkedIn platform. Professionals unfamiliar with Breitbarth's previous editions, or new to LinkedIn (including students), will definitely want to pick up this edition-ensuring that they have the latest information on how to navigate the world's largest business networking site, create magnetic, professional profiles, and discover that next job, customer, or opportunity.