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The planet has reached a critical point and it is up to us all to
innovate and drive change in all aspects of life, including how we
design, produce and purchase our clothing. The fashion industry and
its procedures are changing rapidly thanks to the visionary mindset
of innovators, the renewal of industrial processes, and a
reconsideration of existing values. More and more customers are
demanding the clothes they buy to be socially and environmentally
aware: no child labour, minimal ecological impact, and safe working
conditions are the basis of the sustainable values that customers
are expecting from fashion companies. This book provides all the
necessary insight for designers, fashion companies, retailers, and
consumers that want to become more sustainable. It includes a
comprehensive overview of the current actions taken by pioneering
designers and brands, and how they are integrating basic
sustainable principles, as well as eco- friendly and repurposed
materials, to create a new generation of fashion products,
including information on different fabric types, alternative
production methods, and practical care advice for garments.
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