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555 Questions in Veterinary and Tropical Parasitology (Paperback): Hany Elsheikha, Xingquan Zhu 555 Questions in Veterinary and Tropical Parasitology (Paperback)
Hany Elsheikha, Xingquan Zhu
R671 Discovery Miles 6 710 Ships in 9 - 17 working days

Parasites are a major issue affecting animal and human health, welfare, and economic productivity. This book provides 555 questions to test your knowledge of animal and tropical parasitology, to help you study anywhere, with any amount of time. Key features: Covers the most important and the most neglected parasites in a concise manner. Questions address parasite biology, epidemiology, diagnostics and management, all in relation to animal health. Includes key zoonotic parasites and their impact on human health. Uses multiple choice questions, true or false statements, fill-in-the-blanks, and more, to enable independent learning and self-testing. Provides explanatory answers to aid further revision and study. A self-test resource for veterinary and animal science students that is also of interest to medical students interested in parasitology or zoonoses, this book provides a convenient, useful, and current source of information to anyone interested in learning, revising and assessing their knowledge in parasitology.

Fraud Prevention in Online Digital Advertising (Paperback, 1st ed. 2017): Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao,... Fraud Prevention in Online Digital Advertising (Paperback, 1st ed. 2017)
Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao, Kristopher Kalish, …
R1,910 Discovery Miles 19 100 Ships in 10 - 15 working days

The authors systematically review methods of online digital advertising (ad) fraud and the techniques to prevent and defeat such fraud in this brief. The authors categorize ad fraud into three major categories, including (1) placement fraud, (2) traffic fraud, and (3) action fraud. It summarizes major features of each type of fraud, and also outlines measures and resources to detect each type of fraud. This brief provides a comprehensive guideline to help researchers understand the state-of-the-art in ad fraud detection. It also serves as a technical reference for industry to design new techniques and solutions to win the battle against fraud.

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