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Behavioral Operations Management stems from a long observed gap in
operations management on our understanding of human behavior and
the emergence of a set of methods that promise the potential of
being able to address such behavioral issues. The recent emergence
of a set of methods and structured areas of study allow us to
analyze behavioral issues within the OM paradigm. The potential of
Behavioral Operations Management is a continuation of using
rigorous mathematical theory and scientific experimental methods to
study a set of phenomena previously unable to be modeled.
Behavioral Operations Management starts with a short overview of
the field of operations management. The authors define Behavioral
OM and overview a number of important relevant behavioral issues
including their applications in the existing OM work. Finally, the
authors propose new directions for research on these topics.
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