Upcycling refers to the process of converting old or discarded materials into something useful and beautiful. This 224-page book shows you just that - how to transform trash into treasures. At the hand of Misi Overturf, well-known creative consultant, no less than 50 exciting projects are undertaken ranging from easy to the more advanced. Clear step-by-step instructions and beautiful pictures ensure that the techniques are mastered. The projects cover the whole home and even include the garden.

First, let me thank you for purchasing this exciting new guide on how to decorate your home on a budget. I really appreciate that. For anybody, decorating on a budget can be a challenge, but it also can be very rewarding. It will also teach you how to showcase your home. In this book, we will provide great ideas and tips for decorating various rooms within your home without going over budget. Just by adding a few small, but creative and decorative details, you can make any home look like a million dollars. As long as you approach your decorating on a budget creatively, it should not only save you money, but will be fun also. If you want to create the perfect look for your home, and you are on a budget, then you need to get creative. It is not impossible to design a new look for any room in the home on a shoestring. So as long as you are willing to invest your time and energy, then you should be able to make a room go from plain to perfect in no time at all. As already mentioned above, decorating on a budget can be fun. So instead of looking at the more expensive items that are available, why not instead start looking at their inexpensive counterparts. There are plenty of companies around which offer items that look as good as the more expensive items for the home, at half the price.

Essay from the year 2012 in the subject Design (Industry, Graphics, Fashion), grade: A, London Metropolitan University, course: FASHION BUYING, language: English, abstract: Topman is a brand from the British international retailer group Arcadia Group holding another eight brands, namely BHS (home), Burton (menswear), Dorothy Perkins (womenswear), Evans (womenswear), Miss Selfridge (womenswear), Outfit (Multibranded shop), Topshop (womenswear) and Wallis (womenswear). Arcadia Group focuses their business culture on consumer focus, commercial flair, strategic focus, energy and drive and the staff. Arcadia Group has more than 500 stores in over 30 markets, plus more than 2,500 stores the UK. Over 225M units are imported to the UK and sent to one of the four distribution centres where about 1500 staff select and distribute them to relevant stores using their own fleet of vehicles. The Fashion Footprint internal programme lunched in 2007 supports this amount of imported items. Its goal is monitor and manage the social and environmental impacts of Arcadia Group's business. Justified by ethical trading, Arcadia Group either has factories or is monitors suppliers in Mauritius, Dubai, Bangladesh, Egypt, Delhi, Sumangali and Uzbekistan. Between 2010 and 2011, Topshop and Topman sold 14,000 fairtrade garments each (Arcadia Group Ltd, 2011). Topman appears as a driving trends high-street men's fashion store creating brilliant, affordable and authoritative menswear. Topman's customer is defined as "hard to pin down" because the products can reach a wide range of different personalities and styles. Topman's product categories consist of menswear, footwear, accessories, stationary and novelty, electronic and grooming as exemplified in the next table.

Home decorating can be difficult for many people, but it doesn't have to be that way. Learn the valuable, new ideas which can transform the way your home looks and feels, by bringing it back to life again. You will surprise all your visitors, as well as turn your space into a comfortable surrounding which you'll be proud to call your home.

Is clutter taking over your life? Do you feel overwhelmed by the number of objects that have accumulated in your house over the years? Well, you're not alone. We all gather clutter to some extent, but it's what we do about it that counts. If you find yourself with a clutter problem and want to reclaim your home or garage, this is the book for you. Clutter isn't just displeasing to the eye; it can start to affect your emotional wellbeing and can even have a negative effect on your physical health, especially if you suffer from allergies or often find your house infested with pests. Therefore, it is in the interests of both you and your family to declutter your home and, in turn, declutter your life. This book tells you everything you need to know about how to start tackling that clutter, from why you should declutter your home to how to approach the task and what to do with your clutter once you've decided to get rid of it. It will advise you on how to make the most of your space, how to maintain order once you've achieved it, and how to make sure you never find yourself in a clutter-filled nightmare ever again. In this book you will learn: -Why You Should Declutter Now -Where To Start Decluttering -What You Can Do With What You Don't Need -How To Create More Space -How To Maintain Order -How To Declutter In Just Five Minutes -How To Declutter & Organize Around Children Full of practical advice and useful tips, this book is your number one guide to clutter and how to free yourself from it. Start living your clutter-free life today

Essay from the year 2014 in the subject Design (Industry, Graphics, Fashion), grade: 1.1, Central Queensland University, course: Brand Image Design, language: English, comment: Grade has been converted from Australian (29/30) to German (1.1), abstract: All aspects of a brand image should resonate with its target audience in order to create a meaningful relationship. Before a brand can improve the lives of those who use it, the identity of both needs to be clearly understood by the other. Once this is established, a relationship can be forged and nurtured much like a relationship between two people. Like a relationship, the parties need to bond, to listen, to grow, to be authentic and to stay that way. When Interbrand (2014), the world's largest brand consultancy, released their 2007 Brand Marketers Report, the following five top aspects of successful branding were revealed (Airey, 2007): 1.Consistency 2.Understanding of Customer/Target 3.Message/Communication 4.Creative/Design/Brand ID 5.Relevance Many other aspects were of course discovered in the survey, but the best practises may be found under these top five - the first beating the second by twice the percentage (Airey, 2007). When implemented successfully, valuable brand equity can be attained, attracting a responsive audience and relevant target customers.

Essay from the year 2014 in the subject Design (Industry, Graphics, Fashion), grade: 1.1, Central Queensland University, course: Brand Image Design, language: English, comment: Grade has been converted from Australian (29/30) to German (1.1), abstract: Aesthetics are an integral part of marketing communications, influencing the design of logos, advertising, atmospherics and package design. The strategic management of brand image design is essential to developing and implementing a corporate or brand identity. According to Simonson & Schmitt (1997), aesthetics can create tangible value for an organization because: aesthetics creates consumer loyalty aesthetics allows for premium pricing aesthetics cuts through information clutter, increasing the memorability of the visual marks of the company, which in turn increases its chance of selection at the point of purchase aesthetics affords protection from competitive attacks aesthetics can save costs and increase productivity, as employees and outside suppliers need to spend less time in creating new layouts and messages David Garvin's (1987) book, the Eight Dimensions of Product Quality, consists of performance, features, reliability, conformance, durability, serviceability, aesthetics and perceived quality. The concept defines aesthetics as 'the subjective dimension indicating the kind of response a user has to a product. It represents the individual's personal preference' (Karch, 2008). Aesthetics management should begin with a thorough status quo analysis of every aspect of a company or brand's visual and sensory identity. The objective of this analysis is to get a clear understanding of the identity that the organisation wants to project for itself and its brands in its aesthetic output (its corporate expressions) and how customers perceive the organisation's current aesthetic output (customer impressions). (Simonson & Schmitt, 1997, p.45.) Brand Identity focuses on the following attributes of aesthet"

"Design is what you do when you want to express yourself..." if you had time, if you knew how, if you could; you would. But where to start? We all reach a time or place in our life when we look around and no longer feel comfortable in our space; a time when it begins to feel constricting, dark, cluttered or unharmonious. Most people do what they have always done before. You clean it up, move a few things around and maybe even paint; but it's still not perfect, just better than it was. What makes the difference between a house and a home? Design. A house may have all the same furniture, accessories and lighting, but it's not a home. Why? Because a home reflects the personalities and passions of the people who reside there. It feels warm and inviting when you step in the door; you recognize that you are in someone's private space, a refuge. And you instinctively feel the honor of being invited into their private space. And it is an honor. Why doesn't your home feel like that? How do they do that? They claim their space; they embrace it, love it and fill it with personal touches that are a reflection of who they are, what they feel, where they go and what matters to them. Walk through the door of any house and, if you are observant, you can tell who lives there and what's important to them by the placement of furniture, pictures and overall look and feel of the space. Look around your home. Does it reflect you? Can you 'feel' you inside the space? Is it a reflection of your life and loves? 'The 1 Minute Design Manager' is a quick reference guide that takes a minute or less for each pointer that will fill your mind with creative and positive ideas to 'take your space', claim it and own it proudly.