Sony Alpha a7 III Mirrorless Digital Camera

The Sony Alpha A7 III is a full frame 24.2MP mirrorless camera with astonishing performance and image quality. Blistering performance is thanks to a new front-end LSI and BIONZ X image processor; these technologies enables to A7R Mk III to shoot burst at 10fps, record full-frame 4K 30p video, and focus up to 2 times faster than any previous generation A7.

Battery life of the A7 Mark III has also been improved thanks to a new NP-FZ100 battery that has about 2.2 times the capacity of the NP-FW50, giving the camera a battery life of approximately 710 shots.

Other great features of the Sony Alpha A7 III include improved 5-axis in-body stabilisation, 89 compressed RAW image buffer, touchscreen LCD, 693 phase-detection AF points, 425 contrast-detection AF points, electronic viewfinder, and extended ISO of 50 to 204800.

Sony Alpha a6400 Mirrorless Digital Camera + 16-50mm

Despite its compact size and light weight, the α6400 delivers speedy performance and a range of features you'd expect from a full-frame model. Whether you're taking still shots or movies, creative compositions or everyday selfie shots, you'll enjoy beautiful images that you'll want to share, on the go.

- 24.2MP APS-C Exmor CMOS Sensor
- Real-Time Eye AF & Real-Time Tracking
- XGA Tru-Finder 2.36m-Dot OLED EVF
- 3.0" 921.6k-Dot 180° Tilting Touchscreen
- Internal UHD 4K Video, S-Log3, and HLG
- ISO Sensitivity of 100-32000
- Get a maximum of up to 360 shots when looking through the viewfinder and 410 shots when the LCD monitor is activated.
- A 1.0 cm Colour Electronic Viewfinder
- Slow & Fast Motion Recording Functions
- Create Time-Lapse Videos
- S-Log and HLG Video Recording

Compact, connected, and designed for creators, the Nikon Z30 is a purpose-built mirrorless camera optimised for vloggers and live streamers. Pairing Nikon's noteworthy image quality, 4K video recording, and a large 20.8MP DX-format sensor with a specialised feature-set and design, the Z30 is designed to elevate your content and tag along on your everyday adventures.

Video and Streaming
At the heart of the camera is a DX-format 20.8MP CMOS sensor, which benefits not only video production needs but also makes the Z30 a highly capable stills camera, too. UHD 4K recording up to 30p is supported for crisp, high-resolution video needs. Full HD 120p recording is available too, for slow-motion playback. Continuous recording for up to 2 hours and 15 minutes is possible for documenting events or any other situation that requires longer continuous takes. Live streaming is possible at up to Full HD 60p or 4K 30p, and the Z30 is compatible with a variety of web conferencing apps, meaning it can easily function as a high-quality webcam, too. For longer takes, streaming, and other instances where you need constant power, the Z30 can be powered via the USB Type-C port.

Photo Capabilities
Versatile 20.8MP resolution suits stills needs, too, and means the Z30 is a perfect tool for capturing stills during productions or for photographing higher-resolution thumbnails and promotional images. The large DX-format sensor benefits working in low-light conditions by producing imagery with low noise, high clarity, and a useful sensitivity range from ISO 100-51200, or up to ISO 25600 when recording video. For photographing fast-moving action, a top continuous shooting speed up to 11 fps is available. Merging stills and video, in-camera time-lapse production is possible. Built-in presets and filters can also be used to refine your photos and videos straight from the camera.

Vlogging Essentials
Purpose-built for vlogging and content creation, the Z30 incorporates a series of physical touches and operational functions perfect for creators: Compact body design incorporates a 3" 1.04m-dot free-angle LCD screen. This positionable screen can face forward for accurate selfie compositions and can close inward to protect the screen from scratches and fingerprints when not in use. Selfie-style controls permit changing the focus position and exposure, as well as setting the self-timer, via the touchscreen when the screen is facing forward. Front red tally lamp clearly indicates when the camera is recording. Special attention is given to audio recording with the inclusion of a top stereo microphone along with the inclusion of a 3.5mm external microphone port for working with an optional mic. Also, there is an optional dedicated Wind Muff to cut wind noise and improve quality when using the onboard mic. Steady your handheld videos using the digital e-VR image stabilisation, which helps to reduce unwanted wobbles and shakes while recording.

Fast, Reliable Autofocus
Hybrid autofocus system uses both phase-detection and contrast-detection methods to quickly and accurately acquire focus for both stills and video applications. Eye Detection AF uses facial recognition to help lock focus onto subjects' eyes.

Face and eye tracking can recognise people, dogs, and cats, and can lock onto these subjects and track focus as they move around the scene. Ideal for product close-ups, the AF system quickly and naturally shifts focus as you hold something up to the camera and then re-shifts focus to the subject as the product is moved away.

Connectivity and Operation
Wi-Fi and Bluetooth compatibility work with the SnapBridge app for mobile devices, enabling remote camera control as well as wireless transferring of photos and videos to your smartphone or tablet. Intuitive design includes a '?' button to provide a clear explanation of all camera settings, there is a dedicated Auto mode for times when you'd rather the camera optimise the shooting settings, and there's a customisable 'i' menu for quick access to your essential settings.

Sony Alpha a7S III Mirrorless Digital Camera

The Sony Alpha A7S III Mirrorless Camera is a compact 35mm full-frame camera that certainly sets new standards in video and photo quality with its amazing tech built-in, which is something specifically aimed at professional filmmakers. Powered by a powerful and newly developed 12.1MP Full-Frame EXMOR R CMOS Sensor with an impressive and fast readout to ensure impeccable 4K video quality, where you can record Full HD @ 240 fps, 4K video @ 120 fps in 4:2:2 10-bit and 4K video @ 120 fps in RAW over HDMI.

Key features to Sonys flagship video camera include a Base ISO of 160 for S-LOG3 and a max ISO of 409 600 for video; 5-axis Image Stabilisation with up to 5-stops and Active Mode Image Stabilisation that provides a 10% crop but still maintains its 4K resolution; continuous shooting of up to 10 fps with full AF and AE engage; 16-bit RAW Recording via HDMI. Up to 60p; dual memory card slot thats capable of reading a UHS-II card and CFexpress Type A with each slot capable of reading either SD or CFexpress Type A memory cards; a powerful AF system that's really fast with 759 phase detect AF points and 425 contrast AF points - offering 92% coverage; the worlds highest resolution new 9.44m-dot Electronic Viewfinder with QXGA resolution; a fully articulating 3.0" flip-out LCD screen; and it also incorporates a newly noise free cooling system that helps the camera not to overheat when recording and a recording time limit of one hour. Something new to the a7S III camera from Sony is that it now incorporates a fully touch menu and also completely redesigned.
After all, the Sony a7S III Mirrorless Camera is definitely the King in low-light environments as it allows you to push your ISO to the max without even picking up any noise while recording video.

- 12MP Full-Frame Exmor R BSI CMOS Sensor
- New BIONZ-XR Image Processor
- UHD 4K video @ 120 fps in 4:2:2 10-bit
- 16-Bit Raw Output, HLG & S-Log3 Gammas

Sony Alpha a1 Mirrorless Digital Camera

Large 50.1MP Exmor RS BSI CMOS Stacked Sensor with Integral Memory
Packed into the lightweight, yet powerful Sony a1 Mirrorless Camera is a large 50.1MP Exmor RS BSI CMOS Stacked Sensor that ensures that when capturing, it will constantly deliver high-resolution image quality and a powerful performance throughout. The separate pixel and circuit layers and advanced A/D conversion guarantee faster processing.
With the impressive, ultra-fast readout speed from the 50.1MP sensor, the Sony a1 Mirrorless Camera is capable of offering photographers a continuous burst of up to 30 fps – making it ideal for sports photography, wildlife and more.

Newly Designed BIONZ XR Image Processing Engine
With a newly designed and powerful BIONZ XR Image Processing Engine packed into the Sony Alpha 1 camera, it will ensure that the mirrorless capable reaches the extreme of functionality, resulting in outstanding image quality as well as improved camera interface response.
With its tech, it also provides an uninterrupted Blackout-free view of the subject, this allowing you to respond instantly and seamlessly and an updated EVF at 240 fps to minimize the latency during continuous shooting.

Next Generation with 8K 30 Video Recording
Set new limits when it comes to video recording on the Sony Alpha a1 Mirrorless Camera by recording stunning video in 8K video quality, this is all thanks to its powerful and newly designed image sensor. The sensor ensures that videographers are capable of producing nothing but the best when it comes to video, this also creating realism. Having four times more the resolution of 4K resolution, with full Real-time Tracking and Real-time Eye AF functionality. Additionally, 8K video is also suitable to flexible 4K video editing.

4K Video Recording @ 120 fps, with Full Sensor Readout
Record stunning video wherever you find yourself in 4K format with full sensor readout. When in Super 35 mode - approx. 2.3x the amount of data is required to record QFHD 4K video with no pixel binning for beautifully imagery that is rich in detail.

Active Mode Image Stabilisation
Having Active Mode Image Stabilisation as a feature added to the flagship camera of Sony is a highly effective tool when it comes to video recording. The Active Mode Image Stabilisation makes 5-axis optical image stabilisation highly effective for handheld video recording. This is all thanks to the amazing and powerful BIONZ XR engine that Sony a1 Camera features.

16-bit RAW Output
To improve post production flexibility, the Sony Alpha a1 supports 16-bit RAW output, allowing this out to an external recorder via HDMI. This is available while recording 4K video to an internal card media.

Digital Audio Interface
Having a digital audio interface ensures superior sound quality with compatible audio devices connected via the Multi Interface Shoe.

Heat-Dissipating Structure for Extended Video Recording
With the Sony a1 Mirrorless Camera having a heat-dissipating structure incorporated, makes it possible for videographers to record for a much longer period of time as this prevents overheating from taking place during continuous recording without increasing the body size. This enables you to record 8K/30p or 4k/60p video continuously for up to 30 minutes maximum.

Cinematic S-Cinetone Effect
With Cinematic S-Cinetone added to the Sony a1 Mirrorless Camera, the same colour matrix that's used in the VENICE, FX6, and other Cinema Line Cameras. The tone delivers natural mid-tones that are essential to healthy-looking skin colour, plus soft colours and astonishing highlights.

Sony Alpha a6600 Mirrorless Digital Camera

With an emphasis on speed and versatility, the Sony Alpha a6600 is a sleek-yet-fully-featured APS-C-format mirrorless camera well-suited for both stills and video. Sporting a revised 24.2MP CMOS sensor, the a6600 is capable of producing high-resolution photos and up to UHD 4K video with no recording time limit, more efficient processing, and faster focusing. The 4D FOCUS system, which covers 84% of the image frame, utilizes 425 phase-detection points along with 425 contrast-detection areas for especially quick and intuitive performance along with Real-time Eye AF for both photo and video. Complementing both stills and video, 5-axis SteadyShot INSIDE image stabilization minimizes the appearance of camera shake with all mounted lenses to support working with slower shutter speeds.

Beyond imaging capabilities, the a6600 also sports a robust magnesium alloy body that is dust- and moisture-resistant to permit working in harsh environments. The compact profile incorporates a high-resolution XGA Tru-Finder 2.36m-dot OLED electronic viewfinder for bright, clear, eye-level viewing, and this EVF features a 120-fps viewing mode for smooth tracking of fast-moving subjects. A rear 3.0" 921.6k-dot touchscreen LCD monitor is also available and has a tilting design to benefit shooting from high and low working angles, and the touchscreen design allows for intuitive touch-to-focus control. For video, both headphone and microphone ports have been incorporated, too, for improved audio control. Additionally, for wireless remote control over the camera, or for just sharing imagery online, built-in Wi-Fi with NFC permits linking with a mobile device for intuitive wireless control.

24.2MP Exmor CMOS Sensor
A revised APS-C-format 24.2MP Exmor CMOS sensor realizes smooth, nuanced image quality with minimal noise and high sensitivity from ISO 100-32000, which can further be expanded to ISO 102400 for working in low-light conditions. The sensor features a unique design that utilizes thin copper wiring, enhanced circuit processing, and an enhanced front-end LSI to boost light-gathering abilities, reduce noise, and increase readout speeds to benefit video recording. The sensor and BIONZ X processor combination also avails a top continuous-shooting rate of 11 fps with AF and AE and permits 16-bit recording with 14-bit raw file output for a wider tonal and color scale.

UHD 4K Video Recording in XAVC S Format
Internal recording of UHD 4K movies is possible in multiple frame rates up to 30 fps and, based on the Super35mm recording area and effective 6K resolution, oversampling renders greater detail and full pixel readout is possible, that is void of pixel binning, for higher quality imagery with reduced moiré and aliasing. Full-frame 4K recording has also been dramatically improved for finer quality when working at mid to high sensitivities to permit full use of the entire sensor width. Full HD 1080p recording is also supported in frame rates up to 120 fps, and both resolutions utilize the 100 Mbps XAVC S format contained within an MP4 wrapper with 4:2:0 sampling. The high-speed, 120 fps recording also enables 4x and 5x slow-motion movie recording with the frame rate set to either 30p or 24p. The a6600 also has no recording time limit, allowing for extended clip lengths. In addition to high-resolution internal recording, uncompressed HDMI output also enables the use of an optional external recorder for clean 4K recording with 4:2:2 sampling.

4K video recording also avails the ability to produce 8MP stills during playback by taking a frame grab from a movie and storing it as a separate file.

Additional Video Features
Support for HDR Content:
Affording extensive customizable color and gamma controls, the a6600 allows users to adjust the gamma, black level, knee, color level, and more. Also, users can use the same S-Log2 Gamma Curve that is found on high-end Sony Cinema cameras that squeezes up to 1300% more dynamic range into the video signal then traditional REC709, for increased post-production flexibility. HLG (Hybrid Log-Gamma) support is also available, along with the BT.2020 color space, for recording within a wide color gamut and, in addition to S-Log2, S-Log3 is also available for producing an effective 14-stop dynamic range with increased grading control in the shadow to mid-tone regions of the image.

Slow & Quick Motion:
Take more control over your video capture capabilities with a variety of new frame rates available in an S&Q mode. This will allow shooters to capture Full HD video at one of either steps between 1-120 fps. These settings will allow you to slow down action as well as speed up a slow-moving scene. This setting is also NTSC/PAL switchable.

Enhanced Zebra Function:
An enhanced Zebra function is ideally suited to aid in monitoring exposure values in high-contrast scenes. Video signal level targets can be set from 0 to 109, and specific ranges can be set to make exposure level adjustments easier.
Time Code and User Bit Settings:
A time code can be used to record hours, minutes, seconds, frames on image data for more precise editing while the User Bit function can record date, time, and scene number to aid in editing together footage from multiple cameras.

4D FOCUS
Covering nearly the entire sensor area, a powerful 4D FOCUS system incorporates 425 on-chip phase-detection points along with 425 contrast-detection areas for precise focusing in as little as 0.02 seconds. The density of focusing points from this hybrid AF system also enables High-density Tracking AF Technology, which is adept at tracking moving subjects in a variety of lighting conditions. Real-time Eye AF can be used to base focus on recognized subjects' eyes for portraits (either humans or animals) and is available for both AF-S and AF-C modes, for stills or video. The use of phase-detection points also enables the use of A-mount lenses via the optional LA-EA3 or LA-EA1 lens mount adapters with full AF compatibility.

The apt 4D FOCUS system also lends itself to a variety of focusing functions for refined accuracy, including Lock-on AF, which maintains focus on moving subjects throughout the use of a configurable frame that is set over the desired moving subject, and Expand Flexible Spot, which employs neighboring focus points to retain focus on moving subjects even if the originally selected point loses focus. Autofocus can also be used in conjunction with the Focus Magnifier function for critical focus when homing in on minute subject details.

In addition to autofocus, the a6600 also features a Peaking MF function to benefit manual focus control by highlighted sharp edges of contrast for a more objective means of acquiring sharp focus.

5-Axis SteadyShot INSIDE Image Stabilization
Packed into the svelte body is a 5-stop effective 5-axis SteadyShot INSIDE image stabilization system that compensates for five different types of camera shake encountered during handheld shooting of stills and video. This allows users to confidently use any lens, even adapted lenses, for critical imaging without encountering blur from camera shake.

For long focal lengths, the system will correct for pitch and yaw adjustments. Macro and high-magnification imagery, on the other hand, will benefit from the inclusion of horizontal and vertical shift compensation. All shooting styles will get usage out of the roll compensation. All 5 axes of stabilization will function at all times, even when used with third-party lenses and adapters or lenses with built-in optical stabilization.

Body Design and Built-In Wi-Fi
A robust magnesium alloy body offers a durable profile, and also incorporates dust and moisture seals to protect against harsh environments.
The XGA Tru-Finder 2.36m-dot OLED electronic viewfinder offers a bright, high-resolution means for eye-level monitoring, and also sports a dedicated 120 fps mode for smoother viewing when tracking moving subjects.

A 3.0" 921.6k-dot LCD touchscreen can be tilted 180° upward or 74° downward to suit working from high and low angles. The screen also incorporates White Magic technology with an RGBW pixel structure for increased brightness to support use in daylight conditions.
The touchscreen design avails access to Touch Focus control, for immediate focus point selection, as well as a Touchpad function which lets you smoothly and intuitively select a focus point on the screen while you're looking into the viewfinder.

Integrated 3.5mm headphone and microphone ports afford greater control over audio during video recording.
The included NP-FZ100 rechargeable lithium-ion is rated for approximately 810 shots per charge when working with the LCD screen.
In addition to the battery, the a6600 can also be powered via a USB connection to a computer or mobile battery. This connection can also be used to charge the battery.

A rigid metal lens mount better supports working with larger, heavier lens designs.
An ergonomic grip structure is ideal for long shooting sessions and facilitates easy access to the main control buttons and dials.
Built-in Wi-Fi enables the a6600 to instantly share imagery to mobile devices for direct sharing online to social networking, via email, and to cloud storage sites. NFC (Near Field Communication) is also supported, which allows for one-touch connection between the camera and compatible mobile devices; no complex set-up is required. Once connected, the linked mobile device can also display a live view image on its screen and remotely control the camera's shutter.
Bluetooth connectivity allows for location data acquisition.

Introducing the Z 50, a compact, lightweight, and powerful mirrorless camera. Inheriting the proud DNA of the Z series, this camera features a large inner diameter of 55mm and a short flange focal distance of 16mm – delivering incredibly vibrant images and three-dimensionality without the little imperfections.

Capture spontaneous life moments with the intuitively-designed and comfortable camera body that feels like an extension of your hand. It is almost as nimble and compact in size as your passport – though not as thin!

Perfect for adventurers, wanderers, foodies and café-dwellers, slip the Z 50 into your bag the next time you go exploring and share your experiences with the world.