Books > Reference & Interdisciplinary > Museums & museology
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Fashion Installation - Body, Space, and Performance (Paperback)
Loot Price: R638
Discovery Miles 6 380
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Fashion Installation - Body, Space, and Performance (Paperback)
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Gone are the days when fashion relied on a runway launch with
coinciding press promotions to show a couturier's new range. Today,
design houses are thinking beyond traditional methods of display to
stimulate interest in their collections, such as to the internet,
fashion film and, more recently, fashion installations. This book
offers a critical evaluation of the changing ways in which fashion
has been exhibited, focusing specifically on the recent turn toward
installation, whether in the form of static presentations,
interactive performances or the more conventional curated designer
exhibition. Connecting viewers - and consumers - on an immersive
level, the fashion world has begun to appropriate installation
methods traditionally associated with displays of experimental art,
transcending the runway system and its constraints. This book turns
to the designers who have pioneered fashion installations, such as
Aitor Throup, Muccia Prada, Walter Van Beirendonck and Hussein
Chalayan among others, and also looks back to the early influential
fashion displays by designers such as Worth and Poiret to provide
historical context. Divided into three parts, and covering a
variety of installations from Vivienne Westwood's fashioned
'concept' stores to Gareth Pugh's immersive films, this
ground-breaking book positions the designer as the curator and
exhibition-maker and offers the first focused study of the
pertinent concept of fashion installation.
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