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Play at Work - How games inspire breakthrough thinking (Paperback)
Loot Price: R365
Discovery Miles 3 650
You Save: R42
(10%)
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Play at Work - How games inspire breakthrough thinking (Paperback)
(1 rating, sign in to rate)
List price R407
Loot Price R365
Discovery Miles 3 650
You Save R42 (10%)
Expected to ship within 12 - 17 working days
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Once thought to be nothing more than diversions for children and
nerds, games have become an integral part of everyday life.
Educators are trying to make learning more fun by introducing games
into the classroom while cutting-edge managers are doing the same
in the workplace. Doctors, scientists, and entrepreneurs are
deploying games to help solve some of the world's most pressing
problems. But according to Adam Penenberg, it's not the games
themselves that improve our lives, but rather smart game design and
its impact on the brain that can lead us to become immersed in a
task we find enjoyable. The individuals and institutions that have
used games to achieve this effect are often rewarded with
astounding results. Examples include: * A software developer who
changed Microsoft's mind-numbing code review process into a fun,
team based game. * Google, which indexed its massive image database
with unpaid volunteers by turning the process into a game. * A
medical student who created a simple game that helped her overcome
distractions and dramatically increased her productivity. Drawing
on the latest brain science on attention and engagement plus his
own firsthand reporting, Penenberg shows how organizations like
Google, Microsoft, hospitals, and the military have used game
design in bold new ways.
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