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Books > Social sciences > Politics & government > Central government > Central government policies

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Brand Command - Canadian Politics and Democracy in the Age of Message Control (Hardcover) Loot Price: R1,177

Discovery Miles 11 770

Repayment Terms: R110 pm x 12*

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Brand Command - Canadian Politics and Democracy in the Age of Message Control (Hardcover)

Alex Marland

Series: Communication, Strategy, and Politics

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Loot Price R1,177 Discovery Miles 11 770 | Repayment Terms: R110 pm x 12*

Expected to ship within 12 - 19 working days

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The pursuit of political power is strategic as never before. Ministers, MPs, and candidates parrot the same catchphrases. The public service has become politicized. And decision making is increasingly centralized in the Prime Minister's Office. What is happening to our democracy? To get to the bottom of this, Alex Marland reviewed internal political party files, media reports, and documents obtained through access to information requests, and interviewed Ottawa insiders. He discovered that in the face of rapid changes in communication technology, the infusion of corporate marketing strategies has instilled a culture of centralized political control. At the core of the strategy is brand control; at stake is democracy as we know it.

General

Imprint:	University of British Columbia Press
Country of origin:	Canada
Series:	Communication, Strategy, and Politics
Release date:	March 2016
First published:	2016
Authors:	Alex Marland
Dimensions:	229 x 152 x 41mm (L x W x T)
Format:	Hardcover - With dust jacket / With dust jacket
Pages:	528
ISBN-13:	978-0-7748-3203-8
Categories:	Books > Reference & Interdisciplinary > Communication studies > Media studies Books > Social sciences > Politics & government > Political structure & processes > General Books > Social sciences > Politics & government > Political parties > Political manifestos Books > Social sciences > Politics & government > Central government > Central government policies Promotions
LSN:	0-7748-3203-7
Barcode:	9780774832038