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Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry

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Managing Hospitality Experiences (Paperback) Loot Price: R1,122
Discovery Miles 11 220
Managing Hospitality Experiences (Paperback): Alexandra Kenyon, Peter Robinson, James Musgrave

Managing Hospitality Experiences (Paperback)

Alexandra Kenyon, Peter Robinson, James Musgrave; Contributions by Adenike Adebayo, Rudin Beka, Kevan Burke, Sandra J Cooper, Peter Cox, Martin Hilton, James Musgrave

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Loot Price R1,122 Discovery Miles 11 220 | Repayment Terms: R105 pm x 12*

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Managing hospitality experiences is a crucial part of the hospitality business and industry alike. While many textbooks cover the management of hospitality services, this text focuses specifically on experiences, while also providing a full and detailed insight into the ways in which experiences are designed and delivered. Using examples from the gamut of hospitality, this book explores issues around people, services and spaces. It covers management issues such as marketing, human resources, operations, quality management, facilities management, project management and strategy, while considering hospitality operations within their wider geo-social and geo-environmental settings. This book includes a range of important contemporary topics, such as sustainability, resilience and ethics; supported throughout by learning objectives, case studies, review questions, links to videos and further reading suggestions. This book: Emphasises experiences within hospitality, providing students with a focused and applicable text. Includes numerous international industry case studies to illustrate how hospitality organisations manage experiences; these real-life scenarios provide key teaching points. Provides wider theoretical principles to develop the field of hospitality and place it within an industry context. An invaluable read for undergraduate students of hospitality and event management, this textbook also provides an overview for postgraduate students and those studying further education courses in hospitality and related areas.

General

Imprint: Cabi Publishing
Country of origin: United Kingdom
Release date: April 2020
First published: 2020
Editors: Alexandra Kenyon • Peter Robinson (Department Head) • James Musgrave
Contributors: Adenike Adebayo • Rudin Beka • Kevan Burke • Sandra J Cooper • Peter Cox • Martin Hilton • James Musgrave
Dimensions: 246 x 189 x 11mm (L x W x T)
Format: Paperback
Pages: 208
ISBN-13: 978-1-78924-203-4
Categories: Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry > General
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LSN: 1-78924-203-7
Barcode: 9781789242034

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