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Sifting the Trash - A History of Design Criticism (Hardcover)
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Sifting the Trash - A History of Design Criticism (Hardcover)
Series: The MIT Press
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How product design criticism has rescued some products from the
trash and consigned others to the landfill. Product design
criticism operates at the very brink of the landfill site,
salvaging some products with praise but consigning others to its
depths through condemnation or indifference. When a designed
product's usefulness is past, the public happily discards it to
make room for the next new thing. Criticism rarely deals with how a
product might be used, or not used, over time; it is more likely to
play the enabler, encouraging our addiction to consumption. With
Sifting the Trash, Alice Twemlow offers an especially timely
reexamination of the history of product design criticism through
the metaphors and actualities of the product as imminent junk and
the consumer as junkie. Twemlow explores five key moments over the
past sixty years of product design criticism. From the mid-1950s
through the 1960s, for example, critics including Reyner Banham,
Deborah Allen, and Richard Hamilton wrote about the ways people
actually used design, and invented a new kind of criticism. At the
1970 International Design Conference in Aspen, environmental
activists protested the design establishment's lack of political
engagement. In the 1980s, left-leaning cultural critics introduced
ideology to British design criticism. In the 1990s, dueling London
exhibits offered alternative views of contemporary design. And in
the early 2000s, professional critics were challenged by energetic
design bloggers. Through the years, Twemlow shows, critics either
sifted the trash and assigned value or attempted to detect,
diagnose, and treat the sickness of a consumer society.
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