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Books > Business & Economics > Industry & industrial studies
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Flower Confidential (Paperback)
Loot Price: R432
Discovery Miles 4 320
You Save: R26
(6%)
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Flower Confidential (Paperback)
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List price R458
Loot Price R432
Discovery Miles 4 320
You Save R26 (6%)
Expected to ship within 10 - 15 working days
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A globe-trotting, behind-the-scenes look at the dazzling world of
flowers and the fascinating industry it's created.
It might be unromantic to call a flower a commodity or a
manufactured product, but flowers are both. They've become big
business--created in laboratories, bred in test tubes, grown in
factories, harvested by machines, packed into boxes, sold at
auctions, and then flown across oceans and continents to your
supermarket or local florist. Amy Stewart tracks down the
hybridizers, geneticists, growers, and vendors working to invent,
manufacture, and sell flowers that are bigger, brighter, and
sturdier than anything nature can provide. From big agribusiness to
local farming, from Europe to Latin America, "Flower Confidential"
explores the intersection of nature and technology, of sentiment
and commerce.
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