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Cold War Narratives - American Culture in the 1950s (Paperback, New edition)
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Cold War Narratives - American Culture in the 1950s (Paperback, New edition)
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Cold War Narratives reveals the power that representations,
understood as both cultural production and public discourse, have
held in shaping the imaginaries of early Cold War America. By
engaging conflicting accounts of the 1950s as either affirmations
of a prosperous and confident nation (in TV shows, popular
sociology, and advertising) or as critiques of a society in the
throes of fear, rebelliousness, and inequality (in film,
literature, and media), this study sheds new light on the
ambivalent imaginaries of the American 1950s. Pitting visions of
the Red Scare and of nuclear proliferation against narratives of an
upbeat nation, eager to suburbanize and to adopt the new ethics of
televised consensus, Cold War Narratives illustrates how America's
leading metaphors of conformity shaped problematic gender roles,
domesticity and consumption in the 1950s. It also exposes how
dissenting voices to the Cold War consensus converged around the
affirmation of specific identitarian discourses, especially
highlighting the agency of youth and of the rising civil rights
movement, and the way in which these two entered into unprecedented
dialog through new discursive formations such as beat culture and
rock 'n' roll.
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