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Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies
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Rethinking Orality I - Codification, Transcodification and Transmission of 'Cultural Messages' (Hardcover)
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Rethinking Orality I - Codification, Transcodification and Transmission of 'Cultural Messages' (Hardcover)
Series: Transcodification: Arts, Languages and Media
Expected to ship within 10 - 15 working days
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The volume deals with the mechanisms of the oral communication in
the ancient Greek culture. Considering the critical debate about
orality, the analysis of the communicative system in a
predominantly oral-aural ancient society implies a reassessment and
a deep reconsideration of the traces which orality embedded in the
texts transmitted to us. In particular, the focus is on the
'cultural message', a set of information which is processed and
transmitted vertically as well as horizontally by a living being,
so to be differently from a genetically encoded information, a
culturally defined process. The survey intertwines different
approaches: the methodologies of cognitivism, biology, ethology, to
analyze the embrional processes of the cultural messages, and the
tools of historical and literary analysis, to highlight the
development of the cultural messages in the traditional knowledge,
their codification, transmission, and evolutions in the dialectics
between orality and writing. The reconstructed pattern of the
mechanisms of cultural messages in a prevailing oral-aural system
cast a light on a shadowy aspect of a sophisticated communication
system that has long influenced European culture.
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