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Carl Von Clausewitz's On War - A modern-day interpretation of a strategy classic (Paperback)
Loot Price: R312
Discovery Miles 3 120
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Carl Von Clausewitz's On War - A modern-day interpretation of a strategy classic (Paperback)
Series: Infinite Success
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Loot Price R312
Discovery Miles 3 120
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Soldier and intellectual Carl von Clausewitz first entered combat
at the tender age of thirteen. He later rose to the rank of Major
General, married into the Prussian nobility and wrote a book which
was to become one of the most influential works on military
strategy ever published. On War is one of the first books on modern
military strategy. Writing mostly after the Napoleonic wars,
between 1816 and 1830, von Clausewitz never lived to see it
published. He had a theory that it was the integration of
political, societal and economic issues that was the most important
factor in deciding the outcome of a war. This new theory made On
War one of the most important texts on strategy ever written. On
War has been translated into practically every major language and
remains a source of inspiration for modern strategic thinkers. In
this fascinating new interpretation, Andrew Holmes illustrates how
von Clausewitz's ideas can be applied to contemporary business.
Readers will discover: * Why business, like war, is neither an art
nor a science; * How to 'fortify' their business; * The importance
of a strong commander; * The secrets of being ruthless; * Why they
should bypass their smart phones and open up the lines of
communication. By re-interpreting von Clausewitz's original
theories, Holmes demonstrates that On War is not just about the
battlefield. This clear, concise and waffle-free book shows how you
can treat life like a military operation and steer your troops in
the right direction in the world of business. Andrew Holmes' Carl
von Clausewitz's On War illustrates the timeless nature of von
Clausewitz's insights by bringing them to life with modern examples
and business case studies. This brilliant interpretation of On War
is an entertaining accompaniment to one of the most famous strategy
books ever written.
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