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Culture Sensitive Design - A Guide to Culture in Practice (Paperback)
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Culture Sensitive Design - A Guide to Culture in Practice (Paperback)
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Societies worldwide are increasingly interconnected through trade,
migration, education, and digitization. This has resulted in a
profound new complexity of cultural groups. Consequently, designers
are confronted with the challenge of gaining a clear understanding
of this cultural diversity. Culture is a complex phenomenon defined
by an ongoing process of shifts in human interactions and
experiences. In addition to the functional, technical, and economic
requirements, it is primarily culture that defines how any designed
object and service will perform and prove itself: a process that
largely takes place outside the domain and control of the designer.
Culture Sensitive Design provides an overview of theory as well as
practical models and methods, aimed to motivate and inspire design
students, practitioners, and educators to get in touch with
different cultural values, customs, and symbols. It is in order to
avoid mistakes that may be obstructive for certain groups of
people; to enable cross-cultural cooperation; to learn more about
the diverse and complex layers of culture that define who we are,
how we think, how we imagine, and how we create; and to open up the
design space, thereby creating a tremendous source of new ideas.
Richly illustrated with examples of real life situations, the book
provides everything necessary to generate optimal circumstances for
the best design solutions to emerge.
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