Business and Management Practices in South Asia - A Collection of Case Studies (Hardcover, 1st ed. 2019)

This book presents case studies of South Asian companies that have strategic business implications, highlighting the complex interplay of business and social dynamics in South Asia. This region is a wide agglomeration of very different countries that share somewhat common cultures and issues and yet it is torn apart by religion and politics. There is an abundance of local entrepreneurship but a widespread institutional void. The book investigates how local companies survive and thrive in this environment and discusses those companies that have withstood the competitive pressure of MNCs, depicting their management and business practices. In today's world, where multinationals are so omnipresent that their management and business practices are considered as the de facto recipe for success, there is a need to have an alternative view that challenges the ubiquitousness of multinational management practices. The case studies in this book focus on the business and management practices of local organizations in South Asia and thus provide that alternative viewpoint of how to achieve success in South Asia. Exposing readers to a local perspective on doing business in South Asia, it is a valuable resource for students and practitioners of management.

General

Imprint:	Springer Verlag, Singapore
Country of origin:	Singapore
Release date:	September 2018
First published:	2019
Editors:	Arijit Sikdar • Vijay Pereira
Dimensions:	210 x 148 x 28mm (L x W x T)
Format:	Hardcover
Pages:	323
Edition:	1st ed. 2019
ISBN-13:	978-981-13-1398-1
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Books > Business & Economics > Business & management > Sales & marketing > Customer services Promotions
LSN:	981-13-1398-9
Barcode:	9789811313981

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