Digital Transformation in Aviation, Tourism and Hospitality in Southeast Asia (Hardcover)

Technological advances and the drive to digitalize business processes in aviation, tourism, and hospitality have forced the industries to go along with the digital movement. The results are often mixed. This book brings together contributions from leading scholars in the field and explores the digital transformation in these industries in Southeast Asia. The book looks at the impact of digital transformation on the region and the issues and challenges brought about by this transformation. It also addresses trends in the industries from blockchain technology, AI, biometric and mobile technology applications to in-flight catering. It examines the impact of COVID-19 on the industries and how the pandemic has led to businesses adopting new business models. Through the case studies of digital adoptions in the region, readers will gain insights on how the countries have leveraged new technologies and the implementation processes to drive digital transformation. The book aims to help scholars and policy makers understand the digital advances in the industries to better formulate responses in research and policy making and deliver effective digital transformation.

General

Imprint:	Taylor & Francis
Country of origin:	United Kingdom
Series:	Routledge Frontiers of Business Management
Release date:	October 2022
First published:	2023
Editors:	Azizul Hassan • Nor Aida Abdul Rahman
Dimensions:	234 x 156 x 23mm (L x W x T)
Format:	Hardcover
Pages:	252
ISBN-13:	978-1-03-232465-4
Categories:	Books > Business & Economics > Economics > General Books > Earth & environment > Geography > Regional geography Books > Sport & Leisure > Sports & outdoor recreation > General Books > Reference & Interdisciplinary > Interdisciplinary studies > Area / regional studies > General Books > Business & Economics > Business & management > Management of specific areas > Research & development management Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry Promotions
LSN:	1-03-232465-1
Barcode:	9781032324654

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