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City of Dreams - The Making and Remaking of Universal Pictures (Paperback)
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City of Dreams - The Making and Remaking of Universal Pictures (Paperback)
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Horror films. Deanna Durbin musicals. Francis the talking mule. Ma
and Pa Kettle. Ross Hunter weepies. Theme parks. ET. Apollo 13.
These are only a few of the many faces of Universal Pictures. In
February 1906 Carl Laemmle, German immigrant and former clothing
store manager, opened his first nickelodeon in Chicago. He quickly
moved from exhibition to distribution and to film production. A
master of publicity and promotions, within ten years "Uncle Carl"
had moved his entire operation to southern California, founded a
city, and established Universal Pictures as one of the major
Hollywood studios. In time Universal found its niche in horror
films featuring Karloff and Lugosi, comedies starring Abbott and
Costello and W.C. Fields, and low-budget musicals. But Carl Laemmle
Jr. proved less adept than his father at empire building.
Eventually he was forced out by financial difficulties, opening the
way for a string of studio heads who entered and exited one after
another. Thus the age of corporate Hollywood arrived at Universal
Pictures earlier than at other studios. The Universal-International
merger in 1946, Decca's stock takeover in the early 1950s, and
MCA's buyout in 1962 all presaged today's Hollywood, where the art
of the deal often eclipses the art of making movies. Stars and
executives have come and gone, shaping and reshaping the studio's
image, but through it all Universal's revolving globe logo has
remained on movie screens around the world. And, unlike several
other studios of Hollywood's golden age, Universal still makes
movies today.
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