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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Radio & television industry

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Christian Radio - The Growth of a Mainstream Broadcasting Force (Paperback) Loot Price: R839
Discovery Miles 8 390
You Save: R271 (24%)
Christian Radio - The Growth of a Mainstream Broadcasting Force (Paperback): Bob Lochte

Christian Radio - The Growth of a Mainstream Broadcasting Force (Paperback)

Bob Lochte

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List price R1,110 Loot Price R839 Discovery Miles 8 390 | Repayment Terms: R79 pm x 12* You Save R271 (24%)

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Religious programming has been on the airwaves since broadcasting began, but today it is one of the fastest growing categories in radio. This book examines the progression of Christian radio from its beginnings on tiny local stations (like WCAL from St. Olaf's College in Minnesota) to its presence on network and satellite radio of today. The author notes the factors that brought Christian music into the mainstream and discusses how network policies and regulations affected the development of Christian radio. Also considered are the changing demographics that have contributed to the success of Christian broadcasting. Major Christian networks and their evangelical missions are discussed, along with such programs A Money Minute, Life on the Edge and Focus on the Family, which offer practical topical advice for today's Christian. The final chapter considers the future of Christian radio.

General

Imprint: McFarland & Company
Country of origin: United States
Release date: December 2005
First published: December 2005
Authors: Bob Lochte
Dimensions: 229 x 166 x 13mm (L x W x T)
Format: Paperback
Pages: 222
ISBN-13: 978-0-7864-2239-5
Categories: Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Radio & television industry
LSN: 0-7864-2239-4
Barcode: 9780786422395

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