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The Technology, Business, and Economics of Streaming Video - The Next Generation of Media Emerges (Hardcover)
Loot Price: R3,756
Discovery Miles 37 560
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The Technology, Business, and Economics of Streaming Video - The Next Generation of Media Emerges (Hardcover)
Expected to ship within 12 - 17 working days
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Along with its interrelated companion volume, The Content, Impact,
and Regulation of Streaming Video, this book covers the next
generation of TV-streaming online video, with details about its
present and a broad perspective on the future. It reviews the new
technical elements that are emerging, both in hardware and
software, their long-term trend, and the implications, and
discusses the emerging ''media cloud'' of video and infrastructure
platforms, and the organizational form of such TV. What kind of
companies? What kind of business models? What kind of industries?
What kind of impact on existing media? And what kind of market
power in media industries, around the world? The author addresses
these questions with facts and figures, ranging across technology,
economics, communications studies, business, policy, and law. Media
professionals in academia, management, technology, policy and
creative production will appreciate the non-jargony yet thorough
exploration of streaming online video in The Technology, Business,
and Economics of Streaming Video.
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