From A to A - Keywords of Markup (Paperback)

As it becomes impossible to imagine a world without a World Wide Web, information organization, delivery, and production have converged on the simple principle of marking up information for given audiences. From A to investigates the relationship between media and culture by articulating questions regarding the role of markup. How do the codes of HTML, CSS, PHP, and other markup languages affect the Web's everyday uses? How do these languages shape the Web's communicative functions? This novel inquiry positions markup as the basis of our cultural, rhetorical, and communicative understanding of the Web. Contributors: Sarah J. Arroyo, CSU Long Beach; Jennifer L. Bay, Purdue U; Helen J. Burgess, U of Maryland, Baltimore County; Michelle Glaros, Centenary College of Louisiana; Matthew K. Gold, NYCC of Technology; Cynthia Haynes, Clemson U; Rudy McDaniel, U of Central Florida; Colleen A. Reilly, UNC, Wilmington; Thomas Rickert, Purdue U; Brendan Riley, Columbia College Chicago; Sae Lynne Schatz, U of Central Florida; Bob Whipple, Creighton U; Brian Willems, U of Split, Croatia.

General

Imprint:	University of Minnesota Press
Country of origin:	United States
Release date:	November 2010
First published:	November 2010
Editors:	Bradley Dilger • Jeff Rice
Dimensions:	216 x 140 x 18mm (L x W x T)
Format:	Paperback
Pages:	296
ISBN-13:	978-0-8166-6609-6
Categories:	Books > Language & Literature > Literary & linguistic reference works > General Books > Reference & Interdisciplinary > Communication studies > General Books > Professional & Technical > Electronics & communications engineering > Electronics engineering > General Promotions
LSN:	0-8166-6609-1
Barcode:	9780816666096

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