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Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising

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An Introduction To Political Communication (Paperback, 5th New edition) Loot Price: R355
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An Introduction To Political Communication (Paperback, 5th New edition)

Brian McNair

Series: Communication and Society, 5

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List price R387 Loot Price R355 Discovery Miles 3 550 You Save R32 (8%)

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An Introduction to Political Communication introduces students to the complex relationship between politics, the media and democracy in the United Kingdom, United States and other contemporary societies. Brian McNair examines how politicians, trade unions, pressure groups, NGOs and terrorist organisations make use of the media.

Individual chapters look at political media and their effects, the work of political advertising, marketing and public relations, and the communicative practices of organizations at all levels, from grass-root campaigning through to governments and international bodies.

This fifth edition has been revised and updated to include:

  • the 2008 US presidential election, and the early years of Barack Obama s term
  • the MPs expenses scandal in Britain, and the 2010 UK election campaign
  • the growing role of bloggers and online pundits such as Guido Fawkes in the political agenda setting process
  • the emergence of social media platforms such as Twitter, YouTube and Facebook, and their destabiising impact on the management of political crises all over the world, including the Iranian pro-reform protests of July 2009 and the Israeli atack on the anti-blockade flotilla of May 2010
  • the growing power of Wikileaks and other online information sources to challenge state control of classified information

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Communication and Society, 5
Release date: March 2011
First published: 2011
Authors: Brian McNair
Dimensions: 234 x 156 x 15mm (L x W x T)
Format: Paperback - B-format
Pages: 226
Edition: 5th New edition
ISBN-13: 978-0-415-59644-2
Categories: Books > Reference & Interdisciplinary > Communication studies
Books > Social sciences > Politics & government
Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Social sciences > Politics & government > Political control & freedoms
Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence
Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
Books > Academic & Education
Books > Academic & Education > Varsity Textbooks > Social & Politics
Books > Academic & Education > Varsity Textbooks > Media Studies
Books > Academic & Education > Varsity Textbooks > Political Studies
Promotions
Books > Academic & Education > UNISA
Books > Academic & Education > UNISA > Media Studies
Books > Academic & Education > UNISA > Political Studies
Books > Academic & Education > UNISA > Social & Politics
LSN: 0-415-59644-0
Barcode: 9780415596442
Course Code: COM3707

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