Political Rhetoric, Social Media, and American Presidential Campaigns - Candidates' Use of New Media (Paperback)

Political Rhetoric, Social Media, and American Presidential Campaigns explores how social media influenced presidential campaign rhetoric. The author discusses media use in American presidential campaigns as well as social media campaigns for Barack Obama, Mitt Romney, Hillary Clinton, and Donald Trump. This book addresses how presidential candidates adapted their rhetorical performances for newspapers, radios, television, and the Internet. Scholars of rhetoric and political communication will find this book particularly useful.

General

Imprint:	Lexington Books
Country of origin:	United States
Series:	Lexington Studies in Political Communication
Release date:	September 2022
Authors:	Janet Johnson
Dimensions:	229 x 154 x 14mm (L x W x T)
Format:	Paperback
Pages:	226
ISBN-13:	978-1-4985-4085-8
Categories:	Books > Reference & Interdisciplinary > Communication studies > Media studies Books > Social sciences > Politics & government > Political structure & processes > Elections & referenda Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
LSN:	1-4985-4085-6
Barcode:	9781498540858

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