In this volume, noted experts in a variety of information,
business, and management fields offer a comprehensive overview of
the role information plays in global business and its impact on
competition and competitiveness. At the core of the collection is a
common belief in the essential value of information to the modern
business and a recognition that the corporate intelligence function
must today cope with changing realities produced by both new
technology and the globalization of markets. Taking these as their
points of departure, the contributors discuss a broad spectrum of
corporate intelligence issues ranging from the uses of artificial
intelligence and the structure of the corporate intelligence system
to the nature of security threats, financial warfare, and corporate
risk assessment.
The chapters are divided into five sections and begin with two
essays on the emerging interrelated global world order. George
Roukis discusses the corporate intelligence process as it embodies
the global view, while Hugh Conway shows how modern technology has
changed the corporate intelligence function. Three chapters explore
the information applications of new technologies, including the use
of the computer to further all aspects of corporate intelligence
gathering and the emergence of an information industry to serve the
needs of intelligence gatherers. The following section contains
chapters that address, in turn, the use of intelligence in
strategic decisionmaking, coping with bad news, the process of
intelligence gathering, and field-marketing intelligence. Turning
to a discussion of outside threats to corporate intelligence data
security, the contributors examine computer security in general,
defense related computer security, and the terrorist threat to
corporations. In the final section, the contributors look at a
number of strategic challenges. A particularly interesting chapter
examines corporate intelligence in Japan; others look at geography
and corporate risk assessment, the Soviet foreign intelligence
service, and corporate responses to financial warfare. Competitive
intelligence and marketing executives, as well as students in
international business programs, will find this volume enlightening
and provocative reading.
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