Firmly rooting its argument in democratic and economic theory, the
book argues that a more democratic distribution of communicative
power within the public sphere and a structure that provides
safeguards against abuse of media power provide two of three
primary arguments for ownership dispersal. It also shows that
dispersal is likely to result in more owners who will reasonably
pursue socially valuable journalistic or creative objectives rather
than a socially dysfunctional focus on the 'bottom line'. The
middle chapters answer those agents, including the Federal
Communication Commission, who favor 'deregulation' and who argue
that existing or foreseeable ownership concentration is not a
problem. The final chapter evaluates the constitutionality and
desirability of various policy responses to concentration,
including strict limits on media mergers.
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