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Tourism in South and Southeast Asia (Hardcover)
Loot Price: R5,053
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Tourism in South and Southeast Asia (Hardcover)
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'Tourism in South and South East Asia' is a comprehensive and solid
introduction to tourism in South and South East Asia with a
specific appeal both to institutions in the region, and other
institutions who wish to expose students to one of the most dynamic
tourism regions in the world. Despite downturns in outbound tourism
(due to the current economic crisis), inbound tourism from outside
the region has continued to increase with governments placing more
emphasis on the economic significance of tourism than ever.
'Tourism in South and South East Asia' is the first tourism book to
deal comprehensively with the implications of the Asian economic
crisis for tourism. With South and South East Asia set to be the
fastest growing area of tourism activity in the world well into the
next century, 'Tourism in South and South East Asia' is an
essential text for students both within and outside of this region.
Dealing with concepts, themes and issues which are pertinent to
tourism development, planning, marketing and management; these two
internationally known authors have produced an authoritative text
that covers all aspects of this topic through the use of
illustrative and relevant case studies.
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