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Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising

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Tweets from the Campaign Trail - Researching Candidates' Use of Twitter During the European Parliamentary Elections (Hardcover, New edition) Loot Price: R2,382
Discovery Miles 23 820
Tweets from the Campaign Trail - Researching Candidates' Use of Twitter During the European Parliamentary Elections...

Tweets from the Campaign Trail - Researching Candidates' Use of Twitter During the European Parliamentary Elections (Hardcover, New edition)

Caja Thimm, Arnaud Mercier, Alex Frame, Gilles Brachotte

Series: Bonner Beitraege zur Medienwissenschaft, 11

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Loot Price R2,382 Discovery Miles 23 820 | Repayment Terms: R223 pm x 12*

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Hailed by many as a game-changer in political communication, Twitter has made its way into election campaigns all around the world. The European Parliamentary elections, taking place simultaneously in 28 countries, give us a unique comparative vision of the way the tool is used by candidates in different national contexts. This volume is the fruit of a research project bringing together scholars from 6 countries, specialised in communication science, media studies, linguistics and computer science. It seeks to characterise the way Twitter was used during the 2014 European election campaign, providing insights into communication styles and strategies observed in different languages and outlining methodological solutions for collecting and analysing political tweets in an electoral context.

General

Imprint: Peter Lang Ag
Country of origin: Switzerland
Series: Bonner Beitraege zur Medienwissenschaft, 11
Release date: December 2016
First published: 2016
Editors: Caja Thimm • Arnaud Mercier • Alex Frame • Gilles Brachotte
Dimensions: 210 x 148 x 21mm (L x W x T)
Format: Hardcover
Pages: 274
Edition: New edition
ISBN-13: 978-3-631-67009-5
Categories: Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
LSN: 3-631-67009-5
Barcode: 9783631670095

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